I have been using this product for over 8 years. When it first came out I worked for a Swarzkopf distributor and grabbed this on a whim when they offered them for testers, and I have been hooked ever since. I use this daily to keep the ends of my fine hair from getting splits and looking dry and ratty. A little goes a long way folks, I use a little less than a pea-sized amount and work it into my still damp ends before blow drying. It's lightweight, has a fresh scent, and isn't terribly priced at about 20-25 dollars, because it will last you quite a few months, I can stretch about 6 out of one bottle. This stuff has been CRUCIAL for me when I am between cut and color and my ends are crusty, I can usually get at least another month before I need to trim!! I hope they never stop making this, bc it is by far the best product in the BC line!!