New! Long Lasting Healing Relief Addresses the Underlying Causes of Itch & Irritation Clinically proven to moisturize 24 Hours Extremely Dry, Itchy Skin Allergy Itches Rashes & Irritations Patchy, Problem Skin Chapped, Even Cracked Skin With 7 Healing Moisturizers. Medicated Healing Since 1908. Gold Bond Intensive Healing delivers maximum strength itch relief, plus a skin protectant and healing moisturizers to address the underlying dryness that can cause itch and irritation. So, it not only relieves extremely dry, chapped, even cracked skin but it also helps fortify the skin.