The shampoo may not create a lot of foam, but it works amazingly well. It leaves my hair shiny smooth, and healthy-looking without weighing it down. My hair stays clean much longer than with many other shampoo. Even after several days, it still looks fresh, glossy, and feels like I just came back from the salon.

My Hair Boutique is a concept place working with the Davines brand. I absolutely live that it’s natural based and their sustainability and ecological value mindset! Oi is for sure my favorite line among all of them. My and my clients hair feels like silk after. It keeps hair hydrated and less frizz prone, gives a lot of shine and never let to disappoint! The packaging is stylish and the small amount goes long time since it’s pretty concentrated.

I started with a travel sized bottle of this shampoo and it blew me away. The scent is STRONG, so if you aren't into extremely strong smelling hair products then beware. The scent is heavy on the florals and the bergamot and smells like a fancy salon. Smell stays in your hair until the next wash. Shampoo itself is thick and you only need a dab to lather. Feels cleansing but moisturizing at the same time. Doesn't leave a film afterwards. A small bottle of this lasted me ages because I really rationed it and, as stated, you don't need much! If you want to dabble in some Italian luxury, try Davines!