This is a really nice cleanser- it's gentle, lathers very nicely and leaves a great clean feeling. I love all tarte products, but this one isn't really a "must" for me. I have found equally- if not more- effective cleansers that cost less, but that is really the only negative.
Maybe I wasn't experienced enough to try these, but I figured their intent was for novice treat decorators- they were a waste of money. The color bled or wouldn't show up easily, making them very difficult to use.
I never wanted to splurge and spend a little more on a hair protectant until my stylist really sold me on this. The scent is amazing, and the quality is noticeable. My hair feels and looks healthier when I use this after showers. I notice less breakage than before, and now I am hooked.
This is one of my favorite hair sprays- I always stock up on it because it often goes on sale when you purchase multiples at beauty stores like Ulta. It's effective, has a great scent, and is reasonably priced.