Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Yves Saint Laurent Rouge Pur Couture Lipstick
62 varieties available

Yves Saint Laurent Rouge Pur Couture Lipstick


4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.64 / 5 based on 2,524 Reviews
Buy now on Sephora
and get 4.0% CASH BACK with
powered by

Product Description

Our wardrobe of iconic lipsticks deliver rich and luxurious color in satin and matte finishes.

In just one stroke, luxurious and highly pigmented color dresses the lips with intense hydration and antioxidant care. In a signature couture jewel-like packaging, Rouge Pur Couture delivers the promise of edgy style and ultimate feminine strength.

How To Apply:

Smooth the lip contour with Touche Éclat before defining it with Dessin des Levres lip liner. Apply Rouge Pur Couture starting at the center of the lip and gliding to the corners. Then reverse the movement for maximum color impact.


Octyldodecanol, Butyloctyl Salicylate, Stearyl/Ppg-3 Myristyl Ether Dimer Dilinoleate, Neopentyl Glycol Diheptanoate, Pentaerythrityl Tetraisostearate, Bis-Diglyceryl Polyacyladipate-2, Polyethylene, Cera Microcristallina (Microcrystalline Wax), Polybutene, Propylene Glycol Dibenzoate, Hydrogenated Coco-Glycerides, Euphorbia Cerifera (Candelilla) Wax, Titanium Dioxide, Silica Dimethyl Silylate, Tocopheryl Acetate, Parfum (Fragrance), Caprylyl Glycol, Aqua (Water), Ammonium Glycyrrhizate, Mannitol , Polyurethane-15, Acacia Senegal Gum, Glyceryl Stearate, Lecithin, Tocopherol, Ascorbyl Palmitate, Butylene Glycol, Rosemary (Rosmarinus Officinalis) Extract , Yeast (Faex) Extract , Daucus Carota Sativa (Carrot) Root Extract, Retinyl Palmitate, Citric Acid [+/- May Contain: Ci 77019 (Mica), Ci 77491 (Iron Oxide), Ci 77891 (Titanium Dioxide), Ci 15850 (Red 7), Ci 15850 (Red 6), Ci 45410 (Red 28 Lake), Ci 77492 (Iron Oxide), Silica, Ci 19140 (Yellow 5 Lake), Ci 42090 (Blue 1 Lake), Ci 17200 (Red 33 Lake), Ci 75470 (Carmine), Ci 12085 (Red 36), Ci 77499 (Iron Oxide), Ci 15985 (Yellow 6 Lake), Ci 77742 (Manganese Violet), Calcium Sodium Borosilicate, Ci 73360 (Red 30), Synthetic Fluorphlogopite.

see more...

Top Questions See all 388 Q&A

Yves Saint Laurent Rouge Pur Couture Lipstick
Yves Saint Laurent Rouge Pur Couture Lipstick
Reviews (2524)
Q&A (163)
Media (323)
Buy on Bergdor...*
  • "My favorite lipsticks are from this company the colors are always so beautiful and easy to apply to the lips they are also long lasting and I can get a good wear out of them the packaging is so luxurious I would definitely buy this again and again " in 8 reviews
  • "I got a mini version of this as part of a set at Sephora and I absolutely love how smooth and creamy this formula is. The price point is definitely up there, but the color is bright and pigmented that I couldn't resist!" in 7 reviews
  • "I purchased ysl #17, rose dahlia. It's a beautiful coral, pink colour. When I applied it, I noticed it was creamy and hydrating. YSL colors are buildable. One application is long lasting and just feels good on the lips making every woman feel beautiful. The price is on the high end. Although this lipstick is long lasting, full of emollients and good for your lips. I recommend ysl products. I believe every woman should have at least 1 tube in her bag for any occasion." in 4 reviews
  • "You really get what you pay for with this lippy such a luxury feel on application and leaves lips feeling nourished too with lovely natural colour pay off" in 3 reviews
Miljorie A.
Boston, MA
76 reviews
Beauty Junkie Expert Level 2
Review for: 203 - Rouge Rock - Matte Finish more...
I have been a drugstore lipstick girl for years. While I usually prefer a creamier finish, for a matte, they are superior to other matte finish lipsticks I've tried. But I hate how matte lipsticks and their dryness effect that comes with it. However, this formula is amazing, rich in color, very comfortable to wear, and super hydrating. Although it is a matte lipstick, it still has a soft feel so it doesn't dry out your lips. I got the shade rouge rock and it's such a sexy romantic color. I only wear it when I want to be bold or simply on date nights. My boyfriend loves when I wear red lipstick so I try to only wear this on occasions! Love love love 💕
Ariel S.
Sheridan, WY
190 reviews
Beauty Junkie Expert Level 3
Review for: 219 - Rouge Tatouage - Matte Finish more...
I swear by this product is my favorite read of all time if you ever see me wearing a red lipstick it’s this one you will not be disappointed if you buy this it’s definitely worth the price point I see so many high-end brands with really expensive products that are not really worth it but this one is super worth it if you have the money I would definitely recommend it but if you don’t I would recommend the Sephora brand lipsticks they are also one of my favorites and I love them
Irene Y.
1 review
Review for: 220 - Crazy Tangerine - Matte Finish more...
YSL has a pop up shop in Soho. I went there with my 2 best friends and we all ended up purchasing a lipstick from this line. I purchased the orange Red (no. 6 I think) and my friends purchased the signature red (no. 1)and a matte red (no. 9)
These lipsticks glide on so smoothly and has so much pigment payoff. They do not tug on the lips even the matte formula and once it’s on - you don’t really feel it on. It is not drying and actually feels pretty moisturizing on the lips. I would use a lipliner though to help make sure it is a clean line. There is a floral fragrance but it doesn’t bother me. The packing is so beautiful and so luxe - it isn’t too light and flimsy and it isn’t too bulky. I really like their color selection - there is something for everyone. There are reds and pinks and neutrals and purples and mauves - All are very wearable. The signature RED works well for everyone! These can also be purchased in Sephora.
isabel M.
Miami Beach, FL
191 reviews
Beauty Junkie Expert Level 2
Review for: Saint Laurent Rouge Pur Couture LipstickNM Beauty Award Finalist 2014 more...
This actually was a gift, i've have had it for a while, it feels super soft and creamy on your lips i also like the smell and the texture it really works well and melt evenly on your makeup its my all time favorite red color it is on the cooler side of red and you teeth looks eve whiter i have enjoyed this lipstick since day one Yves Saint Laurent really nailed it
Ashley L.
Duluth, MN
48 reviews
Review for: 224 - Rose Illicite - Matte Finish more...
This lipstick is my favorite lipstick I have ever tried and trust me that’s saying a lot. I wish I had purchased one sooner but the $37 price tag made me hesitant to be honest. I am so glad I took the leap to finally buy it though! The texture is amazing the staying power is pretty great it’s a nice creamy matte without being drying. I want it in every shade now! I will be buying more for sure!
Lauren R.
43 reviews
Beauty Junkie Expert Level 1
I love this lipstick. It wears well and is a lovely hydrating creamy semi-matte. The colors are also wonderful. It’s somewhat pricey but it’s one of my favorite lipstick brands. Wears so well without cracking or getting on my teeth.
7 reviews
Review for: 51 - Corail Urbain - Satin Finish more...
As always the packaging of YSL is so beautiful. The color is gorgeous and feel great and moisturizing on my lips. However, it doesn’t last long at all - like it will disappear right after when I just drink a cup of water. If i don’t eat or drink at all maybe 1 or 2 hours. It’s one of those lipsticks that I like to look at but never use it again.
Zerlaine P.
377 reviews
Beauty Junkie Expert Level 4
Review for: Rouge Pur Couture - #13 Le Orange - YSL - Lip Color - Rouge Pur Couture - 3.8g/0.13oz more...
this product is AMAZING! it goes on so smooth getting into the cracks and creases of your lips that we all have making your lips look so smooth. and its a great color. i will be using this line of lipstick from now on. my only complaint is that i didnt try it sooner because i spent money on other lines and brands but this is so far the best.
Lin K.
Las Vegas, NV
90 reviews
Beauty Junkie Expert Level 4
Review for: Le Nu more...
Finally decided to try this lipstick out because I was getting tired of the matte lipstick, and after so many great reviews I've read over the past years. It is on the more expensive side, But I'm not disappointed! Love the packaging! Le Nu is the perfect nude for me. This lipstick is highly pigmented with a satin finish and just enough shine. Feels hydrating and comfortable on the lips. Color goes on easily where I don't have to swipe a couple of times just to get it to look even. It isn't long wearing of course as it's not a long wearing lipstick. So if you are looking for an all day lipstick, this isn't for you. But if you're looking for something comfortable to wear and don't mind reapplying, then I do recommend trying this!
Elizabeth K.
Lake Grove, NY
167 reviews
Beauty Junkie Expert Level 3
Review for: Yves Saint Laurent Rouge Pur Couture 1 Le Rouge .13 oz/ 3.8 g more...
This is important. My house went on fire. this lipstick was in my purse, my credit cards melted the purse was destroyed and my money singed. this lipstick remained perfectly in tact. perfect. it's my lucky lipstick now. thank you YSL for being my silver lining
patricia n.
Payson, UT
26 reviews
Beauty Junkie Expert Level 4
Does it dry out the lips at all?
Paisley S.
Blakeslee, PA
3 reviews
Is it woryh the pricey pricetag?
Karelys V.
San Juan, Puerto Rico
51 reviews
Beauty Junkie Expert Level 4
I'd love to try it! I love lipsticks! Would you guys recommend this lipstick?
Janel B.
Quincy, MI
108 reviews
Is this a long lasting transfer proof lipstick? Is it worth the money?
Asia A.
Hazel Crest , IL
32 reviews
Omg i love the color. In the picture it looks matte. Is is it matte? And does it dry out your lips?

Sign up to join our community!

influenster cashback

Influenster and Ebates are partnering up to offer you CASH BACK!

Join more than 12 million members earning
Cash Back when you shop at your favorite stores!

Please confirm your email address.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor.
Yves Saint Laurent Rouge Pur Couture Lipstick
Yves Saint Laurent
Yves Saint Laurent Rouge Pur Couture Lipstick