Savor the flavor, not the salt. Who says you can't lower your sodium and still enjoy a great tasting potato chip? Wise® unsalted potato chips deliver the great potato taste you crave minus all the preservatives you can do without. So if you're looking to reduce sodium in your diet without giving up your favorite snack, dig into a bag of wise® unsalted potato chips and grab a handful of wholesomeness. Because no matter what you're doing, it's always more fun with wise®.