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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,377 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8377)
Q&A (456)
Media (1670)
Doroteja J.
24 reviews
Beauty Junkie Expert Level 1
Review for: Nude Ivory more...
great foundation for a great price! stays all day, moves a tiny bit depending of type of primer you use but it's definetly an incredible foundation
Monika B.
7 reviews
Beauty Junkie Expert Level 1
Review for: Nude Ivory more...
Good quality, buildable coverage, veeeeeeery longlasting and looking very smooth the entire day long, looks perfect on pictures. Definately a fav!
Jessica L.
Vancouver, BC
259 reviews
Beauty Junkie Expert Level 4
I think this is one of the highest quality foundations you can buy at the drugstore given the price tag. Only thing is that it smells like paint...
Caitlin P.
St Thomas , ON
48 reviews
Beauty Junkie Expert Level 1
Perfect for oily skin, Great coverage, good base. Doesn’t move with a good primer. Amazing price. Compares to high end foundations. Would recommend
Shania M.
Sault Sainte Marie
108 reviews
Beauty Junkie Expert Level 2
Review for: Buff Bisque more...
Love wet and wild. Hate this foundation. Doesn’t work with my skin. Makes it look dry and bumpy. Really tried to love it. And the smell is terrible
Glory 🌹.
37 reviews
Beauty Junkie Expert Level 1
It is a very good foundation! I love how it looks in my skin. The smell is the only bad thing but anything else is good. It have a medium coverage
Heather A.
140 reviews
Beauty Junkie Expert Level 2
One of my favorite foundations I own, the color is perfect holds well all day, not super dewy. Super affordable one of my go to highly recommend.
Katie R.
8 reviews
Incredible coverage, does not oxidise but does have a strong scent which may irritate sensitive skin wet n wild Photo Focus Foundation
Emily S.
Miami, FL
162 reviews
Beauty Junkie Expert Level 4
So pigmented! Light weight and matte finish! I really love it. And I also love that this foundation has a lot of different shades to any skintone
Katherine V.
Doral, FL
115 reviews
Beauty Junkie Expert Level 2
Review for: Desert Beige more...
La verdad la compre y no fue de mi tono y aun no he comprado mi todo para darles una mejor opinion, pero hay buenos comentarios sobre esta base.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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