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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,386 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8386)
Q&A (456)
Media (1672)
Lina G.
new castle
10 reviews
Review for: Other more...
Best foundation i have ever EVER tried. It has really nice finish, easy to apply, looks perfect throughout the day. Would purchase it again for sure, I have a backup bottle. Recommended to all my friends.
Shana M.
Kitchener, ON
60 reviews
Beauty Junkie Expert Level 1
I don’t mind this product! It’s a little too liquidity for my liking and the shade appearances darker than it really is in the packaging but other than that it’s a great product
Nya B.
13 reviews
Beauty Junkie Expert Level 1
Review for: Shell Ivory more...
I love this foundation! It is such a smooth soft finish, it’s great for dry and oily skin. It has about medium coverage. It has a dewy finish. I would definitely recommend!
Kanak A.
11 reviews
The foundation is a very high coverage matte foundation. Not suitable for dry skin types. Would work really well for oily skin types. Would suggest mixing two foundation shades to get the correct shade that matches your skin tone!
Cindyy N.
32 reviews
Beauty Junkie Expert Level 1
Review for: Rose Ivory more...
love this foundation, It's very cheap, Full coverage, long lasting. But i don't like it's smell, it's like drug. Good for both, oily skin and dry skin. Highly recommend this. Would buy this again. Should try this because it's wonderful!!!!
Julia D.
Vancouver , BC
286 reviews
Beauty Junkie Expert Level 5
Review for: Bronze Beige more...
One of the greatest foundations from the drugstore! Full coverage, semi matte finish. It is perfect for combination and oily skin, might a little bit drying. Great shade selection.
wet n wild Photo Focus Foundation
Claire A.
143 reviews
Beauty Junkie Expert Level 2
Review for: Porcelain more...
I like this foundation, I think I could have bought it too light for my complexion but that is not the companies fault but my own.
It's a fantastic price and covers well.
Abbey S.
129 reviews
Beauty Junkie Expert Level 2
This is currently my go-to foundation
I love how inexpensive it is
Great coverage
No messy and easy to get all the product out with the wand that is attached to the lid!
I keep re buying this!
Kristin C.
50 reviews
Beauty Junkie Expert Level 1
Review for: Shell Ivory more...
Best drugs store foundation. I have dry skin and this foundation is very moisturizing and seems so stay put all day. And for the cheap price tag how could you go wrong!
Celeste W.
3 reviews
I really love this base, it is perfect for all skin types and has medium to light coverage! I love how it looks in photos and it can be used perfectly for everyday use!
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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