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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,368 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,871 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8368)
Q&A (455)
Media (1670)
Nerak M.
64 reviews
Beauty Junkie Expert Level 1
I love this foundation. I got it because I watched Tati (a youtuber) recommended this product so I ran and got it... and oh boy she was right this doesn't cake your face and it leaves a natural finish, yet it provides with a nice amount of coverage
Isa D.
22 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
First off the smell is terrible, it’s smells like paint but with that said if you can stand the smell this foundation is so good. Very full coverage looks beautiful on the skin! Super awesome foundation for the amazing price!
Silvia F.
29 reviews
Beauty Junkie Expert Level 1
Ottimo specie per il prezzo. Pessimo odore, ma si stende facilmente e dura. Unica cosa non addormentatevi il pomeriggio sperando di ritrovarlo intatto...mi si è sgretolato completamente. Per normali prestazioni è perfetto.
Sam 💄.
7 reviews
Review for: Soft Beige, Golden Beige more...
Un de mes coups de coeur niveau fond de teint. Le rendu semi matte est magnifique, la peau sublimée, pour le prix c’est franchement bluffant. J’aime aussi beaucoup l’applicateur que je trouve pratique et aucun soucis niveau tenue. C’est vraiment un petit bijou 😍
Kiewa A.
31 reviews
Beauty Junkie Expert Level 1
Review for: Golden Beige more...
This foundation is my go to over most of my high end foundations. I absolutely love the applicator as I find u don’t waste product and it’s easy to apply. It has a great finish and I will be needing to but a new one ASAP!!
Aylie M.
Arisaig, Highland
89 reviews
Beauty Junkie Expert Level 2
Review for: Soft Beige more...
Love this foundation! The price is amazing and it works so well on my dry skin, lasts all day and doesn’t look too heavy, leaves a nice satin finish and all my friends agree that it’s amazing for the price! Recommend 100%
Tanvi W.
41 reviews
Beauty Junkie Expert Level 1
Review for: Buff Bisque more...
A beautiful and gorgeous foundation ❤️ this is tremendously beautiful foundation at the drugstore and blends just that way✨ it’s great for combo skin and dry skin as far as i am concerned❤️ i love it so much and have recommended to many💦
Sarah C.
28 reviews
Beauty Junkie Expert Level 1
Review for: Soft Ivory more...
I'm not sure where all the hype comes from with this foundation...the price is low and it blends nice but that's where the pro's end for me. It literally smells like paint, and my sensitive skin could not handle it. 
Lola E.
113 reviews
Beauty Junkie Expert Level 2
Review for: Soft Beige more...
I like it .my skin oliey and it benfeit me . Long lasting on my skin . Full coverage. I used to scrub my skin before and after putting it to be better
Good product
Catherine S.
Winnipeg, OK
20 reviews
Beauty Junkie Expert Level 1
Review for: Soft Ivory more...
I don't hate this foundation but I don't like it either.. whenever I wear it, it breaks so easily on my chin and around my nose. I have tried it so many times but I can't seem to find myself reaching for it. Plus, I don't like the strong paint scent it has 😑
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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