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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,532 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,879 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Whsts your super power?wet n wild Photo Focus Foundation...1 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8532)
Q&A (460)
Media (1713)
melissa h.
30 reviews
Beauty Junkie Expert Level 1
Review for: Nude Ivory more...
Not only is this affordable (even for drugstore foundation), it is delivering the same quality and coverage as many others i've tried, high end or other. The wear time seems to be about 8 hours. Medium to full coverage (depending on thicker application), and a nice shade range as well. I personally love that this product advertises on the front of the bottle that it does not test on animals.
Madalina C.
105 reviews
Beauty Junkie Expert Level 2
Review for: Porcelain more...
For it's price, this product is insane! I have a dry skin and it doesn't cling to dry patches, it has a pretty good coverage (not very high). It stays pretty much in place and it is not cakey at all. For those on a budget, this is a very good option. I also think it fits multiple skin types because I;'ve seen reviews from people with all kinds of skin types and everybody loved it! 
Rocio A.
52 reviews
Beauty Junkie Expert Level 1
Review for: Nude Ivory more...
I’ve wanted to try this foundation for a while now because of all the hype around it. But for my dry skin the finish was super matte and it felt heavy, also when I moved my face too much it felt as when you are wearing a mud mask. I wouldn’t recommend this foundation for people with dry skin. Also it made me break out after 2 times of wearing it.wet n wild Photo Focus Foundation
Valentina M.
Sugar Land, TX
132 reviews
Beauty Junkie Expert Level 4
Review for: Classic Beige more...
I really like this Foundation, my only issue is the smell, smells like paint. But has a good pigmentation and blends really good. Works for oily and dry skin! Better if u use it with a Pore filler primer
Lamyaa W.
13 reviews
Beauty Junkie Expert Level 1
Purchased at: Amazon
Review for: Classic Beige more...
Le fini est assez naturel, mais je n’irais pas jusqu’à invisible. D’autant plus qu’avec ma peau mixte ,je suis obligée de poudrer mes fonds de teint, ce qui me rajoute toujours de la matière forcément. Sans poudre matifiante, le fond de teint a un rendu légèrement glowy et naturel qui est assez joli.
Ally G.
Cornwall, PE
73 reviews
Beauty Junkie Expert Level 2
This is one of my favourite foundations I have tried from the drugstore! The applicator did turn me off a bit as it is a wand and that can become very unsanitary. The price and the quality of this foundation make it one of the best!
Debora M.
San Juan
42 reviews
Beauty Junkie Expert Level 1
Review for: Toffee more...
First of all, I bought the wrong shade so I haven’t had the chance to have the full experience with it. But even with the darker shade, this foundation has great coverage and it gives a matte finish that I love. It is also very affordable. I will soon buy the right shade so I can truly test it out.
ceira S.
Calgary Alberta
24 reviews
Beauty Junkie Expert Level 1
This is my all-time favorite drugstore foundation it leaves my skin looking fresh it's not too drying it has a really good coverage to it and it's really affordable which I really love and I love the applicator on it because you don't have to like pour it out on your hand or like squeeze it out it had comes with like a brush applicator so you can pick the amount of product you want
Joanna C.
29 reviews
Beauty Junkie Expert Level 1
I’m really in love with this Fundation, it’s so light and high coverage that makes me look sooo beautiful, my face is looking like a doll face. And the best parte is the Price!!!! Its so accesible
Maya J.
42 reviews
Beauty Junkie Expert Level 1
Review for: Nude Ivory more...
I love this foundation so much! It is so affordable but such great quality! It has nice coverage and a semi dewy finish that I love ! It doesn’t feel heavy on your skin at all and it feels moisturizing and I love that it has an applicator! I love this foundation and I would recommend it to anyone!
Chelsea D.
141 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
288 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?

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