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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,394 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,876 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8394)
Q&A (457)
Media (1674)
Clara S.
10 reviews
Review for: Soft Ivory more...
Me gusta mucho la textura de esta base, es ligera y la uso de diario. Con una muy buena cobertura y dura muchísimo en el día, a un excelente precio una muy buena calidad, además su variedad de tonos es muy amplia, me cuesta encontrar una base de mi color y esta me quedó perfecta
Sophie M.
37 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
I use this foundation everyday and it’s never let me down. I have oily skin and it looks amazing. Even after having it on all day and night. It gives a matte full coverage finish and looks amazing. The only downside is that it has a strong smell to it and doesn’t smell good. Xx
Mannylee M.
39 reviews
Beauty Junkie Expert Level 2
Review for: Golden Beige more...
Good coverage! Affordable and definitely a must have. It is bot heavy for on the skin. The coverage is fantastic. I love it. It is long lasting. I love wearing it during events or party. I would definitely re purchase!

The only downside is the scent. It has a pain like scent. But totally tolerable.
AnaMaria H.
76 reviews
Beauty Junkie Expert Level 2
Coverage and everything at an affordable price. I really love this. In my country we dont have the shade range, we only have 4 5 shades available only but aside from this I managed to buy an exact match, I was lucky. The formula is lightweight and it has a medium coverage.
tina D.
108 reviews
Beauty Junkie Expert Level 2
Review for: Other more...
I have this foundation in light/medium - neutral. To me it’s easily one of my top foundations, it feels like you’re wearing nothing, it’s long lasting, has a mat finish yet does not dry you out. This is a foundation you want to always have on hand in your make up collection
Catarina 🌹.
21 reviews
Review for: Soft Beige more...
One of the best foundations for me. 
The price is so accessible and the quality is SO good. 
It's buildable and it's really long-lasting - I wore it for about 7 hours and the results after all this time were amazing. 
I recommend trying !! 
Celien v.
9 reviews
Review for: Nude Ivory more...
This foundation is my new favorite and i use it every day! It makes my face looks flawless and the colormatches with the pictures are pretty good so i got immediatly the right color! It’s good coverage, but if you want to hide some spots you can always build it up! Love it!
Zoe B.
3 reviews
Review for: Golden Beige more...
This is my favourite drug store foundation by far! Full coverage and long lasting what more could you want? Super affordable and love the finish it leaves on my skin. Definitely recommend to others love love love!!
Mija K.
51 reviews
Beauty Junkie Expert Level 1
Review for: Golden Beige more...
I have mixed thoughts about this foundation. The coverage is pretty good and it applies pretty easily, but I think it dries out my skin a little bit. I notice that when I’m wearing this foundation, my face doesn’t look as fresh. Also, that shade is kinda too dark for me:/
Amanda👸🏼 L.
Cambridge , ON
200 reviews
Beauty Junkie Expert Level 3
Review for: Classic Beige, Nude Ivory more...
I know so many influencers love this foundation but I just can’t get on board. I’ve tried so many different ways to make it work but it just doesn’t on me. It smells like paint and it breaks apparent on me so fast and to touch it up it just gets worse. I end up looking a mess.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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