wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,983 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Whsts your super power?wet n wild Photo Focus Foundation...1 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8,829)
Q&A (496)
Media (1773)
Aman S.
6 reviews
Purchased at: Walgreens
Review for: Cream Beige more...
I love wet and wild but this foundation was just not it . It is not very full coverage and it smells like paint . It makes your face look very Caky . It is very uncomfortable on the skin and it comes off easily
Jordan B.
Morgantown, WV
306 reviews
Beauty Junkie Expert Level 3
Review for: Porcelain more...
I’ve never broken out so bad with a foundation. This stuff smells like paint and is so terrible for my skin. Never buying again.
briseida S.
Compton, CA
426 reviews
Beauty Junkie Expert Level 5
Purchased at: Walmart
Review for: Buff Bisque more...
Just bought this the other week at Walmart was just looking for an affordable foundation and I heard so much about this product and decided to give it a try and it’s my color but I will buy another lighter one
Katie H.
Russellville, AL
189 reviews
Beauty Junkie Expert Level 4
Purchased at: Walmart
I really love this foundation. It’s inexpensive so I can find my shade. I also change colors pretty drastically from summer to winter. The coverage is good. I can sheer it out or build it up. It’s easy to mix. I really like this!
Emelia S.
5 reviews
Purchased at: Walmart
I’ve used this product for a long time and I can’t ever think of a better product to use! My go to drugstore foundation will always be this foundation. I’m in the shade golden beige and I’m obsessed with it’s finish😍🙏
Melody S.
Huntsville, AL
49 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
This foundation has pretty good coverage. The reason I gave it such a low score was because I bought it for my daughter and when I went to apply it on her, the smell of chemical was so strong, I didn't even want her to keep it on her face. Maybe it was a bad batch or something, but it smelled very strong of chemicals.
Katherine M.
Philadelphia, PA
24 reviews
Beauty Junkie Expert Level 1
Purchased at: Target
Review for: Buff Bisque more...
This foundation is okay. For the price, it’s definitely acceptable. However the applicator is extremely inconvenient (just a spatula), and the scent reminds me overwhelmingly of actual paint, which is unsettling for a foundation.
Tanya F.
Springfield, MA
31 reviews
Beauty Junkie Expert Level 1
I just ordered a restock. Found this product by accident, and it changed my life. It’s a very matte finish and not too heavy of a product. Medium to full coverage depending on how many coats you apply. And it doesn’t break your wallet.
Mollee W.
197 reviews
Beauty Junkie Expert Level 4
Purchased at: Amazon
This stuff smells like a plastic processing plant. It's so gross, so sticky and just yuck. The coverage is okay if you can get past the smell. The smell dissipates when dried but seriously, you get what you pay for.
Madison H.
26 reviews
Beauty Junkie Expert Level 1
I absolutely love this foundation for a drug store foundation!! it gives me skin a nice and smooth looking finish and has a nice matte finish. this is very affordable and is something i always reach for when i go to grab foundation. it comes with a small spatula and allows me to get the most out of the bottle! i highly recommend this product!!
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Chelsea D.
143 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Kathleen Y.
290 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?

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