wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 2,079 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Whsts your super power?wet n wild Photo Focus Foundation...1 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (9,199)
Q&A (519)
Media (1819)
yashira r.
Lebanon, PA
57 reviews
Beauty Junkie Expert Level 2
Review for: Golden Beige more...
I love love loveeeeeee this foundation it is a high coverage to be so inexpensive i love it and i have dry skin
Kay-Lynne N.
33 reviews
Beauty Junkie Expert Level 1
This product is exactly what it says. It looks really smooth in photos and is full coverage without being heavy
Cheyenne C.
47 reviews
Beauty Junkie Expert Level 1
So amazing for the price. Wet n wild has really stepped it up these past few years and I am so pumped about it.
Charlie M.
5 reviews
Best foundation by far as soon as I got it I fell in love the the whole thing, it's creamy and very very smooth
Melissa B.
52 reviews
Beauty Junkie Expert Level 2
This foundation was awful, from the smell to the shade range to the coverage. I would not purchase this again.
Chelsea P.
Mooresville, MO
15 reviews
Beauty Junkie Expert Level 1
All time hands down favorite foundation. Other than it smelling like paint when you first apply, its beautiful.
Stephanie C.
Highlands, TX
6 reviews
Just got it yesterday and I love it. Super amazing and cheap. Totally worth the money, looks great on my skin.
Tara P.
243 reviews
Beauty Junkie Expert Level 4
How is this so cheap yet so Good? I have normal to dry skin and this looks as good as my high end foundations!
Angela K.
Molalla, OR
27 reviews
Beauty Junkie Expert Level 1
Review for: Cream Beige more...
Love the coverage. Makes my complexion look really good in photos. Only bad thing is I can feel it on my skin.
Darian B.
Cincinnati , OH
13 reviews
My all time favorite foundation. Great coverage. Great price on the product. The shade range is pretty decent.
Chelsea D.
146 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
290 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?

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