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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,394 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,876 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8394)
Q&A (457)
Media (1674)
Oneida M.
Hyattsville, MD
18 reviews
Love it because it has all skin tone colors , now everyone can feel beautiful and more confident
Carmi G.
37 reviews
Beauty Junkie Expert Level 1
Great foundation! Has a slick feel so it might feel heavy but it transfers beautifully on camera.
Maria M.
Jonesboro , AR
16 reviews
Beauty Junkie Expert Level 1
Review for: Golden Beige more...
Amazing price for an amazing product!! Awesome coverage!! Only down side it has a paint smell lol
Makensie W.
Chesapeake, OH
59 reviews
Beauty Junkie Expert Level 1
OMG THIS IS THE BEST DRUGSTORE FOUNDATION!!! I will forever use this. So cheap and great formula.
Jen J.
69 reviews
Beauty Junkie Expert Level 1
Review for: Cream Beige more...
Good coverage, I really like the spatula application and great price. The only thing is the smell
Marissa G.
Amarillo, TX
75 reviews
Beauty Junkie Expert Level 2
Review for: Soft Beige more...
Love this foundation it’s my favorite drug store and it stays on all day and it’s very affordable
Katrina L.
47 reviews
Great drugstore brand applies easily. Buildable coverage. Has a decent shade range to choose from
Amy G.
Pikeville, KY
358 reviews
Beauty Junkie Expert Level 3
Review for: Cream Beige more...
This foundation goes on very smooth and has s flawless finish makes face look smooth and flawless
Daniela M.
21 reviews
Love this foundation because it really doesn't give any flashback whatsoever when taking photos.
Kenya B.
Saint Cloud, MN
53 reviews
Beauty Junkie Expert Level 2
I loved this! It’s a great formula. Medium to full coverage.

Very affordable, I would recommend!
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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