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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,393 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,876 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8393)
Q&A (457)
Media (1673)
Kayli S.
Texarkana, AR
192 reviews
Beauty Junkie Expert Level 2
Review for: Soft Ivory more...
i’m pretty oily , so it does get oily throughout the day. it’s beautiful though, it’s just your skin.. better!
Hannah B.
29 reviews
Beauty Junkie Expert Level 1
Great coverage, light weight, stays all day! Only issue I have with it is the smell! Other than that it’s great
Chelsea A.
Amarillo, TX
13 reviews
This product in my opion is just ok. It makes my akin look and feel very dry. The price however, was excellent.
Tina K.
159 reviews
Beauty Junkie Expert Level 4
I have always been a fan of EET and wild. They did a great job on this foundation. Its at a good price as well
Mallory C.
2 reviews
Review for: Amber Beige more...
I didn't have this shade, but the coverage is fantastic and the shade I have matches my skin tone beautifully.
Liv L.
Naperville, IL
49 reviews
Beauty Junkie Expert Level 1
Such a great drugstore foundation. Matte, long lasting, and for $5 you can’t go wrong. Great shade range, too.
Matthew M.
14 reviews
Very long wearing, blends amazing and best with a sponge. Just smells like paint thinner and needs more shades.
Erica D.
Surprise, AZ
73 reviews
Beauty Junkie Expert Level 3
Review for: Buff Bisque more...
This has to be my holy grail drugstore foundation ! I love the way it looks and it last me all day ! I love it!
Stephanie C.
Highlands, TX
6 reviews
Just got it yesterday and I love it. Super amazing and cheap. Totally worth the money, looks great on my skin.
vanessa b.
59 reviews
Beauty Junkie Expert Level 1
This product goes on great and it last long enough for the price my only complaint it that it smells like paint
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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