wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,554 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,879 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Whsts your super power?wet n wild Photo Focus Foundation...1 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8554)
Q&A (460)
Media (1716)
Latoya J.
Ft Wainwright, AK
101 reviews
Beauty Junkie Expert Level 2
Not great but if you are looking for cheap and decent quality foundation. That is not to heavy on your face, this is a good option
Nay Nay M.
100 reviews
Beauty Junkie Expert Level 2
Review for: Mocha more...
Full coverage, has a really warm undertone but does the job. Slight smell, light weight and may look orange but eventually oxidized
Karlie R.
16 reviews
Beauty Junkie Expert Level 1
I got it in the wrong color and I'm not sure about the strong paint smell but its a decent amount of foundation for 5 bucks. 
Dana P.
Wylie, TX
28 reviews
Beauty Junkie Expert Level 1
My everyday, all year around foundation. I will continue to buy this as long as they make it. Goes on well and doesn't feel heavy.
Brianna S.
Gray, KY
258 reviews
Beauty Junkie Expert Level 4
I love this! It's so great on my skin, it wears so well and looks great! It doesn't get oily quick as long as it set with a powder!
Trinitie E.
16 reviews
Beauty Junkie Expert Level 1
Review for: Soft Ivory more...
This is the best drugstore foundation I have ever used. The color matches my skin perfectly. And it is great for combination skin.
Jennifer S.
101 reviews
Beauty Junkie Expert Level 3
Review for: Soft Beige more...
This Photo Focus Foundation was the first drugstore foundation I tried and loved. It gives a matte finish and has a good coverage.
Cristina M.
Odessa, TX
135 reviews
Beauty Junkie Expert Level 2
Review for: Golden Beige more...
A really great drugstore foundation and super cheap!!! Great coverage and no flashback. The only Con is the smell is a little funky
Genesis R.
Katy, TX
86 reviews
Beauty Junkie Expert Level 2
This is heaven!! Love this formula, it does give a lot of coverage and it’s such a good quality for only $6 say whattt!! Super good
Margaret S.
Denver , CO
138 reviews
Beauty Junkie Expert Level 4
I like this foundation quite a bit when I have clear skin. I am not satisfied with the color range and it doesn’t work for everyone
Chelsea D.
141 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
288 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?

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