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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,390 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8390)
Q&A (456)
Media (1673)
melanie c.
Charlotte, NC
51 reviews
Beauty Junkie Expert Level 1
Review for: Rose Ivory, Soft Ivory more...
I love this foundation so much. its so much better than some of these high end ones out there and its cheaper. such a good product :)
Allison P.
Watertown, NY
124 reviews
Beauty Junkie Expert Level 3
This is my go to foundation. I love it. It applys so evenly. And it gives me great coverage. Not to mention the price is great! 
Kassandra P.
Bronx, NY
49 reviews
Beauty Junkie Expert Level 2
Review for: Cream Beige more...
This foundation suits very well with my skin don’t leave it too dry or to oily and it brings a stick for you can apply the foundation
Annette D.
18 reviews
Muy buenas pero deberían traer más tonos claros porque los tonos que tienen en mi país son muy oscuros como para pieles como la mía.
Christie B.
Chester, PA
183 reviews
Beauty Junkie Expert Level 2
Review for: Soft Ivory more...
Pretty good for a drugstore foundation. The coverage is light and it smells like paint but overall it’s about $4 so it’s a good deal!
Jelanie N.
West Point, NE
48 reviews
Beauty Junkie Expert Level 1
I love this new wetnwild liquid foundation it light and full coverage. I like how it's stays all day. Definitely would recommend this
paula d.
10 reviews
Love this foundation but for some reason every time I try to use it I break out in a bad rash :( was super excited about it . bummer
Priscella M.
159 reviews
Beauty Junkie Expert Level 2
This foundation is great as far as coverage but I couldn't get past the strong smell it has and I didn't like that there was no pump.
Gabriel E.
13 reviews
AMAZING. Its one of the best drugstore foundations out there. It blends very smoothly and it leaves my skin feeling very very smooth.
Erika M.
17 reviews
Really great coverage. Very affordable, and it can compete with high end foundations with the amount of coverage. Wish it had a pump
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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