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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,380 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8380)
Q&A (456)
Media (1671)
Sarah B.
Salem, OR
225 reviews
Beauty Junkie Expert Level 3
I love this foundation! Got mine at Walmart for $4.88 and its incredible and super buildable. Wish it had a dropper instead Fl paddle though
Heather W.
land o lakes
34 reviews
Beauty Junkie Expert Level 3
It’s great, it’s affordable and has good coverage. I have not used it in pictures to see if it flashes back. It wears very nicely on the skin
Nallely J.
Santa Ana, CA
3 reviews
Love this foundation! Great coverage and Semi matte finish great for combinations skin! Variety of colors from fair to dark skin. Try it out!
Angelina M.
Wappingers Falls
29 reviews
Beauty Junkie Expert Level 1
I like this foundation but when you take photos with flash it doesn't look good at all. You can see everything and makes you look super pale!
Victoria Rose R.
Waynesboro, MS
74 reviews
Beauty Junkie Expert Level 2
For the price, great foundation. Even regardless of price, still great. Large shade range and looks great and dewy on the skin. Not layerable
Britlea S.
Boaz, AL
73 reviews
Beauty Junkie Expert Level 2
Review for: Rose Ivory, Shell Ivory more...
I love the way this looked in my skin, but I did not like the smell. It also dried out my t-zone a good bit but I have SUPER dry skin anyway.
Erin C.
143 reviews
Beauty Junkie Expert Level 2
Kind of smells like paint. I actually love the little paddle attached to the cap. The color was good. The finish was decent. Liked it overall
Lindsay B.
Myrtle Beach, SC
120 reviews
Beauty Junkie Expert Level 4
Great foundation for the price. Full coverage and looks great in all lighting my only complaint is it doesn't last very long on my oily skin.
Jenny A.
Hollywood, FL
75 reviews
Beauty Junkie Expert Level 1
Review for: Peach Natural more...
Currently using this foundation, by far my favorite foundation. Gives you that full coverage look you want. Highly recommend this foundation.
Cara J.
Monticello, MN
73 reviews
Beauty Junkie Expert Level 2
Literally the most beautiful foundation on me, ever, and I've tried a lot of high end. Hands down my favorite, and the price is UNBELIEVABLE.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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