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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,362 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,870 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8362)
Q&A (454)
Media (1667)
Nikki Y.
528 reviews
Beauty Junkie Expert Level 4
Review for: Soft Ivory more...
It doesn’t get much better than this especially for the price. I have foundation that I’ve paid 3 times more for and it wasn’t nearly as good
Katie W.
Fennimore, WI
35 reviews
Beauty Junkie Expert Level 3
This foundation is AMAZING!! I have fine lines and large pores and it doesn't settle in at all. The finish beautiful and stays all day long!
Jessica S.
292 reviews
Beauty Junkie Expert Level 5
Not great for oily skin. Nice product but a little too oily for me. I've used a primer as setting powder but still doesn't sit right my face.
Daniela B.
El Paso, TX
27 reviews
One of my top 3 drugstore foundations! Perfect for a natural look, it looks so pretty all the time and lasts all day on.

Shade: Golden Beige
Saffron G.
Port Orchard
20 reviews
A great drugstore foundation. Really cheap for a great full coverage foundation. Great for all skim types because the finish isn't tok matte.
Angelica H.
Smiths Station, AL
110 reviews
Beauty Junkie Expert Level 2
Review for: Nude Ivory more...
Love how it has a little spatula!! Formula is okay and I honestly reach for this more than I thought I would. Better than I expected it to be
Brittany P.
206 reviews
Beauty Junkie Expert Level 1
I yhis that this blenda grat and is vtrat in photos. You have to build it up for it to work full coverage but i like that about this product.
Heather W.
land o lakes
34 reviews
Beauty Junkie Expert Level 3
It’s great, it’s affordable and has good coverage. I have not used it in pictures to see if it flashes back. It wears very nicely on the skin
Santa Clara, CA
336 reviews
Beauty Junkie Expert Level 4
This did not work for me.I have combo skin and this seperated and looked cakey even after i set it with loose powder.It was very affordable.
Cara J.
Monticello, MN
73 reviews
Beauty Junkie Expert Level 2
Literally the most beautiful foundation on me, ever, and I've tried a lot of high end. Hands down my favorite, and the price is UNBELIEVABLE.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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