wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 2,097 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Whsts your super power?wet n wild Photo Focus Foundation...1 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (9,281)
Q&A (525)
Media (1829)
Chante M.
Brownsville , TX
62 reviews
Beauty Junkie Expert Level 3
Review for: Shell Ivory more...
For the price of this foundation it is amazing. Full coverage and does not feel heavy on the skin. Downfall is that they don't have many shades to choose from.
Xiomara C.
El Monte, CA
21 reviews
Beauty Junkie Expert Level 1
Honestly this foundation is pretty amazing. It's not thick but it still has good coverage. Makes my skin look smooth and plain out alive.🤗 Really recommend it!
Morgan R.
Atlanta, GA
39 reviews
Beauty Junkie Expert Level 1
Eh. I really wanted to like this foundation but it has no staying power. I found that it broke down only a few hours into wearing it and it seemed to flake.
Trish B.
72 reviews
Beauty Junkie Expert Level 1
Review for: Nude Ivory more...
I LOVE this foundation. It stays on all day long and makes my skin look so smooth. I have acne and acne scars and you can't even tell. Great great foundation
Leticia C.
35 reviews
Beauty Junkie Expert Level 1
Review for: Bronze Beige more...
You can never go wrong with wet n wild! Light foundation with good coverage long lasting and so affordable. The only con about this foundation is the smell.
odalys y.
Dallas, TX
44 reviews
Beauty Junkie Expert Level 1
Review for: Soft Beige, Cream Beige more...
love !!!! my go to foundation. it’s super affordable and does a very good job, it’s medium to full coverage and can last all day long, it’s very lightweight
Nicole C.
Brooklyn, NY
76 reviews
Beauty Junkie Expert Level 2
Believe the hype over this foundation! It is easy to apply because of the spatula it brings, it doesn't give any blotchy parts and the coverage is build-able
alejandra c.
Chicago, IL
122 reviews
Beauty Junkie Expert Level 3
this is good for anyone who wants to buy a drugstore foundation, it has a good medium coverage. i personally like this foundation, just not the smell it has
Shirin P.
Richmond, TX
19 reviews
This foundation is great for the price. It's 4.99 and provides natural to full coverage. It has great color options and lasts all day as long as you set it.
haven f.
57 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
love love love this foundation. Very inexpensive but very full coverage! This can be built up to a very high coverage of a thin layer for a medium coverage.
Chelsea D.
146 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
290 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?

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