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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,390 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8390)
Q&A (456)
Media (1673)
Ashley Y.
120 reviews
Beauty Junkie Expert Level 2
Review for: Porcelain more...
I think I'm the only person who hated this foundation. It smelled so strong of chemicals. Made my face look so textured yet dry. Big no from me.
laura v.
108 reviews
Beauty Junkie Expert Level 1
Really great. Can build for a more intense coverage. Not a wide range of colors but has one that matches for me. Easy to apply and wears all day
Eve👄 M.
63 reviews
Review for: Golden Beige, Toffee more...
This is the only make up I use .. not only cause I love it on my face but because they are also animal friendly! I would highly recommend this .
Isabella R.
Visalia, CA
16 reviews
Beauty Junkie Expert Level 1
Really good foundation! It feels like I'm not wearing foundation at all and this is my everyday foundation too! Also this brand is cruelty free!
Amy G.
Littlerock, CA
42 reviews
Beauty Junkie Expert Level 1
Review for: Buff Bisque more...
Personally the foundation looked cakey on me. It didn’t build up well on my skin. The scent on this foundation is strong and doesn’t smell well.
40 reviews
Beauty Junkie Expert Level 1
Nobody ever mentions it but this product has a VERY STRONG paint smell! It's super thick but full coverage. Not recommended for dry textured skin
King S.
117 reviews
Beauty Junkie Expert Level 2
Review for: Golden Beige more...
People have mixed reviews about this but I love it . It’s full coverage and smells great too. It’s definitely affordable and you get no creasing
Melanie C.
1 review
i love how this foundation makes my skin feel soft and it sticks real good on my skin, I would definitely recommend this for you guys and girls!
lindsey h.
Salem, OR
19 reviews
Beauty Junkie Expert Level 1
One of the best drug store foundations ever. Very light weight. And is medium to full coverage. It smells a bit weird but its not such a big deal
Olivia L.
71 reviews
Beauty Junkie Expert Level 3
This is a great foundation! It is buildable and light on the skin. My only wish is that the lightest shade had more of a yellow than a pink tone.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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