Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,397 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

see more...

Top Questions See all 1,877 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8397)
Q&A (458)
Media (1673)
Jordan G.
8 reviews
This is by far my favorite foundation I've ever used! It goes on evenly and stays in place all day. I have nothing negative to say about Wet n Wild!
Karen D.
Katy, TX
204 reviews
Beauty Junkie Expert Level 2
One of the best drugstore foundations at such a great price! Leaves face looking flawless and natural doesn’t cake up and looks so good on pictures!
Jennifer L.
7 reviews
Medium coverage but can build just recently bought it but it is really good. Smell is kinda strong but it's fine. #darkspots #naturalmakeup #dewyskin
Stephanie H.
135 reviews
Beauty Junkie Expert Level 2
Great shade ranges! This foundation is very full coverage without feeling heavy on the skin. Lasts all day. Has a very cool spatula for application.
Gema O.
Houston, TX
11 reviews
Review for: Classic Beige more...
My perfect shade. I love the coverage and the price for sure. Full coverage such a beautiful color selection. And it last all day long. Matte finish.
Jenny J.
Woodbridge , VA
75 reviews
Beauty Junkie Expert Level 1
I love the little spatula it comes with! It makes the application process more neat and it's full coverage which I like. You can easily build it up.
Taylor J.
30 reviews
Beauty Junkie Expert Level 1
I love this foundation. It’s a nice medium coverage. If you are looking to even your skin tone then this foundation is perfect and super affordable!
princess d.
Colville, WA
89 reviews
Beauty Junkie Expert Level 2
This is the only foundation I currently am using and for the price I absolutely love it. Its affordable with decent amount of full coverage! Love it!
Melissa J.
East Wenatchee
28 reviews
Beauty Junkie Expert Level 1
I was a foundation snob and only used high end. This is my go to foundation and already bought 2 back ups. Covers everything with very little product
Shaley C.
27 reviews
Beauty Junkie Expert Level 1
This foundation has got to be one of my favorites! & this is coming from someone that has only used MAC for most of my makeup life! That says enough!
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

Sign up to join our community!

BackInfluenster Cashback
wet n wild Photo Focus Foundation

Please confirm your email.
If you have an existing Ebates account, make sure to enter your Ebates email

6 characters minimum. Password must consist of letters, at least 1 number and 1 special character.