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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,375 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8375)
Q&A (456)
Media (1670)
Victoria L.
10 reviews
Beauty Junkie Expert Level 1
This foundation works better than I expected honestly. It's very affordable and has excellent coverage. It's one of the best foundations I've used.
Abigail C.
San Antonio, TX
58 reviews
Beauty Junkie Expert Level 1
This is my every day foundation. It's buildable and has a nice dewy finish. It blends easily and lasts most of the day. Good for dry or combo skin.
amber t.
Rockhouse, KY
286 reviews
Beauty Junkie Expert Level 3
This is my current foundation love. I use it everyday. It has great coverage and it's buildable. It doesn't oxidize and it gives a flawless finish.
Cara S.
Jacksonville , NC
103 reviews
Beauty Junkie Expert Level 1
This foundation easily became one of my ride or dies. Very pigmented. Very affordable. Very long lasting. However the shade range needs some work.
pauline s.
Tobyhanna, PA
18 reviews
I give this 4 stars because while it is a pretty good cheaper foundation it did make my face look dry. If you need a cheaper foundation go for it.
Nicole R.
Staten Island, NY
468 reviews
Beauty Junkie Expert Level 4
4 stars because I like the formula and the way it looks on my skin, the color is just a little off so I’m waiting to try it again during the summer
Sarah B.
46 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
I really like this foundation. It works really well at making my blotchy face one color. It has a swipy applicator which took some getting used to
carrie d.
22 reviews
Beauty Junkie Expert Level 1
This is a good foundation when your taking pictures you just have to find the right shade it don't come in many shades but it's a nice foundation.
Brooke D.
10 reviews
Beauty Junkie Expert Level 1
Review for: Shell Ivory more...
Love this foundation and gives a medium but buildable look. The smell can be hard to get used to and dries quickly, but do recommend to try it out.
Cinthia L.
42 reviews
Beauty Junkie Expert Level 1
Great foundation. It does oxidize a little bit darker but overall it is great coverage. Coverage is medium it can be build but it will look cakey.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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