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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,392 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8392)
Q&A (456)
Media (1673)
Carmelina S.
Marietta, GA
89 reviews
Beauty Junkie Expert Level 3
I really like the coverage. My only problem is that it doesn't blend well with a BB like I usually like to use. It works best with an Artist like brush.
Raeanne H.
United States
22 reviews
Beauty Junkie Expert Level 1
This is one of my go to drugstore foundations. I am almost done with my first bottle and will be purchasing again! I love the way it makes my skin look!!
Jordan M.
21 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
Fave foundation of mine! Cheap but such a good product. It's long wearing, medium coverage, and very natural looking. Wish their were more colors though.
Maddy B.
Arkadelphia , AR
391 reviews
Beauty Junkie Expert Level 4
This has been my go-to foundation since it first came out. It has great coverage and isn't too drying but also on the matte side. It comes with 1.0 FL.OZ
Payton S.
26 reviews
Beauty Junkie Expert Level 1
One of my go to foundations! Love the coverage but hate the very strong paint like smell. I also like the applicator. A little goes a long way with this!
Jackie C.
Washington, DC
53 reviews
Beauty Junkie Expert Level 1
Review for: Shell Ivory more...
This is an amazing foundation particularly for the price! If you don’t want to splurge on foundation. Medium coverage great formula. Super long lasting.
Charlotte C.
Saint Marys, PA
40 reviews
Beauty Junkie Expert Level 1
Awesome coverage! Tried it just to see if I would like it...and I LOVE it. Only thing I dislike is the scent...but it's not so bad I would stop using it.
Elena L.
4 reviews
Review for: Buff Bisque more...
This is a light weight foundation. I use it almost every day. For the price(5.99) it is a awesome foundation wet n wild Photo Focus Foundation
jennifer h.
Hazard, KY
691 reviews
Beauty Junkie Expert Level 5
I absolutly luv this foundation its full coverage it stays put allday u cant go wrong with W an W. Its super cheap but as good as the more expensive ones
Caitlin M.
Fultonville, NY
129 reviews
Beauty Junkie Expert Level 2
Such a great foundation for the price!! I’m not a fan of the smell of it but it gives awesome coverage and looks super natural. A little goes a long way!
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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