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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,369 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,871 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8369)
Q&A (455)
Media (1670)
Lucero T.
Dinuba, CA
37 reviews
Beauty Junkie Expert Level 1
The WetNWild PhotoFocus Foundation is the perfect light to medium coverage foundation. It gives a good enough coverage for a natural or dramatic make up.
Jordan M.
21 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
Fave foundation of mine! Cheap but such a good product. It's long wearing, medium coverage, and very natural looking. Wish their were more colors though.
Aironna G.
104 reviews
Beauty Junkie Expert Level 2
This blends in very well with my skin color and makes it look almost natural. I also like how affordable it is. The colors also allow me to color correct
Kazia S.
Knox, IN
35 reviews
Beauty Junkie Expert Level 1
Review for: Buff Bisque more...
Really liked this stuff. Went on smooth and blended easy. The only con is that it broke me out easy but I still liked the foundation, it lasted all day.
Elena L.
4 reviews
Review for: Buff Bisque more...
This is a light weight foundation. I use it almost every day. For the price(5.99) it is a awesome foundation wet n wild Photo Focus Foundation
Janna D.
90 reviews
Beauty Junkie Expert Level 4
Review for: Golden Beige more...
Matched my skintone perfectly! It is a medium coverage foundation and long lasting. I didnt get so oily when wearing this foundation for about 4-5 hours.
Emerald S.
27 reviews
Beauty Junkie Expert Level 1
Let me tell you i have tried so many drugstore foundation this by far is my favorite its a matte finish for people with oily skin like mine but its great
Madison R.
38 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
I love this foundation! It's easy to access and once you finish not a whole lot is left in the bottle. I've used it for years and will continue to do so.
Briana L.
Mountain Home, AR
51 reviews
Beauty Junkie Expert Level 1
Great drug store foundation!! Works great with my oily skin as long as I set it with powder. The color selection isn't great but I think it's expanding!
Charlotte C.
Saint Marys, PA
40 reviews
Beauty Junkie Expert Level 1
Awesome coverage! Tried it just to see if I would like it...and I LOVE it. Only thing I dislike is the scent...but it's not so bad I would stop using it.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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