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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,387 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8387)
Q&A (456)
Media (1673)
Cynthia C.
Round Rock, TX
64 reviews
Beauty Junkie Expert Level 1
Review for: Classic Beige more...
I did not like this foundation at all. It really didn’t blend into my skin and kinda just like say there and accentuated my pores and made them look more bigger. I also have dry skin and it made my skin look super patchy and flaky. If it works for you then I’m happy that it did but it really didn’t do anything for my skin at all.
Tanya A.
Woburn, MA
79 reviews
Beauty Junkie Expert Level 2
Review for: Golden Beige, Classic Beige more...
I think foundation gives off great coverage. Pretty full in my opinion, although it did cling to my dry patches I think this is for my oily skin people! It has a very matte finish. I would recommend this to anyone who has dry skin
Kimberly K.
Spring City, TN
15 reviews
Review for: Rose Ivory more...
I wear this foundation everyday! It stays on so good with minimum touch ups and survives the day! It has a matte finish that isn’t to dry! I would recommend it to someone with extremely dry skin. I will definitely be purchasing this again! A great product for a low price!
Hannah B.
La Mirada, CA
116 reviews
Beauty Junkie Expert Level 2
Review for: Other more...
This is a great foundation! The color range is great. The coverage is medium yet buildable. Is so inexpensive $5.99. The only con I have for this foundation is the smell. It has a distinct chemical sent, but doesn’t last too long.
Carissa B.
Belleville, IL
39 reviews
Beauty Junkie Expert Level 1
If you're balling on a budget and need a full coverage foundation I'd reccomend this product. The downside is you need a good primer and it smells like paint thinner, which can be super obnoxious throughout the application process
Kristina P.
Hialeah, FL
13 reviews
Beauty Junkie Expert Level 1
cant say enough good things about this foundation. buildable to full coverage. does have a wet paint smell that goes away. looks awsome with picture leave face feeling smooth. really recommend this foundation and very inexpensive.
Chelsea J.
245 reviews
Beauty Junkie Expert Level 4
Review for: Classic Beige more...
I’ll admit, I generally favor Cover Girl foundations for my skin. They just always seem to work best for me. However, my skin has turned more dry than what is has been in the past, so my Cover Girl 3-in-1 is too drying for me. Heard lots about this foundation, $5ish? What am I going to loose? Tried it out and I like it. Blends out smoothly, doesn’t crease on our fine lines, somewhat dewy and natural looking. Nice medium coverage. Only setback is it seems to oxidize a bit.
Courtney W.
Lebanon, OR
219 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
The color matched my skin tone well but I prefer full coverage foundations. This one was a medium coverage. I am also not a fan of the spatula applicator, it put WAY too much product on my face and was a pain to use. Putting the product on the back of my hand and applying with my beauty blender was the best way for me. I do have dry skin and for me, this product dried pretty cakey and I did make my smile lines noticeable. All in all its decent for the price.
Delaney S.
47 reviews
Beauty Junkie Expert Level 2
Review for: Buff Bisque more...
I love this foundation! It’s medium coverage with a natural/satin finish. It makes your skin look so healthy and lasts all day long. It’s a great everyday foundation with a great price tag too! Definitely recommend grabbing this.
Mariangellys M.
Ocoee, FL
60 reviews
Beauty Junkie Expert Level 4
Amazing for my oily skin !! I always go with this in a lighter shade so I can get more coverage. It’s easy to blend and the brush it comes with is so easy to use and makes it longer lasting so your not using more than you need to
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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