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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,387 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8387)
Q&A (456)
Media (1672)
Michelle R.
Colton, CA
52 reviews
Beauty Junkie Expert Level 1
I just go this foundation and I love it. For $5 it's super good.. My skin is dry and it's pretty good. It full coverage. It's long lasting. The only con I have is that it smells like paint.
Kelsy W.
Edwardsville , IL
19 reviews
Beauty Junkie Expert Level 1
Review for: Soft Beige more...
This has easily become one of my favorite foundations! Wet n wild did an amazing job with this, it makes my skin look beautiful. I pair it with the tarte shape tape concealer and the finish is flawless. Highly recommend
Nora W.
Tacoma, WA
26 reviews
Beauty Junkie Expert Level 3
Medium Coverage foundation, sits nicely on the skin and holds up to its photo promises. I have combination skin and I definitely recommend a good mattifying primer for more oily skin types.
Jasmine M.
San Jacinto, CA
62 reviews
Beauty Junkie Expert Level 2
This foundation has a great finish if you can get past the horrific smell and the fact that it makes you break out like a hormonal teenager. But then again what do you expect for 4 dollars.
Stephanie F.
Palmdale , CA
66 reviews
Beauty Junkie Expert Level 2
Review for: Golden Beige more...
I have been using this foundation for almost 6 months now and I can’t get enough. I feel like I can make it look both dewy and Matt depending on the look I’m going for . And a great price!
Brittany M.
Warminster, PA
15 reviews
Beauty Junkie Expert Level 1
My new go-to. Replaced my Maybelline fit me matte & poreless. This foundation delivers perfect, buildable coverage. The shades offered are a nice wide range. Smells a bit strange but is very long wearing!
Randi K.
Broken Arrow, OK
19 reviews
Beauty Junkie Expert Level 1
Review for: Nude Ivory more...
I love this foundation but it makes my skin oily in some spots. I feel like it’s has medium coverage and it’s dewy on me but doesn’t feel like my face is Cakey I would recommend this to someone that doesn’t have oily skin
Joy P.
20 reviews
Beauty Junkie Expert Level 1
I really like this foundation. It's more on the full coverage side. It's really easy to apply and to get out of the container because it has a little spatula type thing. It was also only 5 bucks and you can't beat that!
Samahara M.
McAllen, TX
194 reviews
Beauty Junkie Expert Level 3
Buena me gusta el envase aunque aún no me convence La paleta de aplicación o el aplicador la fórmula muy buena fácil de difuminar y cumple con lo que promete así que estoy feliz por eso!!!!
Briley C.
Hurlburt Fld, FL
68 reviews
Beauty Junkie Expert Level 2
This is an awesome drug store foundation! Only $6, you really can't beat it! This is very light weight and long lasting. It also has a medium to full coverage. It has a pretty glow finish.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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