wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,986 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Whsts your super power?wet n wild Photo Focus Foundation...1 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8,850)
Q&A (499)
Media (1779)
Kiara B.
Kansas City, MO
20 reviews
Beauty Junkie Expert Level 1
Review for: Buff Bisque more...
Not good for dry skin. It's super pretty for quick photos or snapchats, but it breaks up during the day on my skin. My imperfections peak through even after 2 or 3 layers. I guess you get what you pay for.
Erica M.
san antonio, TX
42 reviews
Beauty Junkie Expert Level 1
The photo focus foundations are amazing for my oiky skin and i cant belive theyre so afforable and such high quality.Works good for my oily skin and last all day long and looks so good when taking selfies.
Rachel G.
Farmington, AR
166 reviews
Beauty Junkie Expert Level 2
If this had a wider shade range this review would be five stars. This is a beautiful foundation that looks great and lays on the skin well. Doesn't need touch ups throughout the day. The price is unbeatable.
Shire N.
Arabi, LA
23 reviews
Beauty Junkie Expert Level 1
Review for: Nude Ivory more...
THIS IS THE BEST FOUNDATION I AHVE EVER USED. No exaggeration at all. I have combo skin and it works great. Doesn't enlarge my pores, doesn't show texture, stays ALL DAY, and the best part? It's only $5.99b
Bryan S.
Tampa, FL
49 reviews
Beauty Junkie Expert Level 1
Review for: Buff Bisque more...
Very good and affordable foundation. It is medium coverage. And very easy to apply. I have normal to oily skin and I have to blot my face in the middle of the day. It smells weird but I would totally buy it again.
Claudia C.
Riverview , FL
301 reviews
Beauty Junkie Expert Level 4
Review for: Other more...

I did like the finish but gosh, the smell is super strong and smells like paint or some other chemical smell. I am not sure if anyone else feels that it's super strong, but it is definitely overwhelming
Jalyca R.
Las Cruces, NM
248 reviews
Beauty Junkie Expert Level 3
This drugstore foundation is amazing and cheap! It has medium to full coverage (buildable). And lasts all day even through naps. It has a bit of a paint smell to it...but with a couple of uses it goes away.
Alyssa M.
10 reviews
Review for: Nude Ivory more...
Favorite foundation I’ve ever used. Goes on perfect looks great lasts long! Breaks up around my nose a little but I forget primer sometimes. Best I’ve used so far and an absolute perfect color match too
Ivelisse V.
Doral, FL
43 reviews
Beauty Junkie Expert Level 1
Beautiful medium to full coverage foundation. Lasts all day on my oily skin. Looks great in pictures too. What I don't like is the strong smell and that it doesn't come with a pump. Good color selection.
Chloe D.
Lowell, NC
81 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
This is one of the best drug store foundations I've ever used. It's only $5 and you get amazing coverage that lasts all day long! I do have dry skin and it does leave some patches but it doesn't look bad.
Chelsea D.
143 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
290 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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