wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,973 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Whsts your super power?wet n wild Photo Focus Foundation...1 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8,818)
Q&A (492)
Media (1765)
Amanda C.
Mio, MI
141 reviews
Beauty Junkie Expert Level 2
I've seen and read amazing reviews for this foundation so I bought it and tried it. The color is great, coverage is decent, but even with primer it settled into my pores and fine lines almost immediately.
Trisha L.
Homer, GA
260 reviews
Hands down the best foundation I've ever used. I have it in the shade Nude ivory. & for the price you get a whole lot of product. The color is perfect for my skin and it works well with my oily skin.
port deposit
7 reviews
This foundation is the best drugstore foundation! It is so lightweight and build able. It covers everything and is so easy to apply. It gives me full coverage. I always tell everyone to try it because it is so affordable.
Elizabeth F.
El Paso, TX
62 reviews
Beauty Junkie Expert Level 2
This is ok it works decently the only thing I can't get past is that when you put it on it smells like wet paint. It's a little thicker then I normally like as well but I can get past that.
Yara R.
El Paso
6 reviews
This foundation works good anda fells like good quality. Does give you that finish flawless look. And stays on for quite long. I really recommend you to put in on use sure you will love it.
Malori C.
52 reviews
Beauty Junkie Expert Level 1
This foundation is crazy good.  Its a steal of a price.  I have to get 2 colors but I can definitely afford that.  It has great full even coverage.  The smell isnt amazing but it doesnt linger.
Carrie H.
Appleton, WI
37 reviews
Beauty Junkie Expert Level 1
This foundation is a great budget buy! It works pretty well and has buildable coverage. It has a pretty natural finish although I do tend to set it with a powder because I have oily skin.
Dorothy E.
Carbondale, IL
17 reviews
Beauty Junkie Expert Level 1
This foundation is so smooth and bulidable. It's also weightless and is a staple for big events! I loved wearing this for photos and for prom. Definitely have me the skin of my dreams no matter the lighting and camera!
Lizzette G.
Houston , TX
282 reviews
Beauty Junkie Expert Level 4
This foundation does it for me on any occasion.I can easily blend it with my beauty blender.The price is also great at any store.I recommend it to anybody ! They also have lots of shades.
Nicole W.
Stillwater, OK
230 reviews
Beauty Junkie Expert Level 3
Review for: Porcelain more...
So impressed with wet n wild lately. This foundation is really good, it looked gorgeous on my skin. It blended nicely and I didn't have to blot much. Really enjoy this foundation and I will keep it stocked up!
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Chelsea D.
143 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Kathleen Y.
290 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?

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