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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,390 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8390)
Q&A (456)
Media (1673)
Tiffany J.
86 reviews
Beauty Junkie Expert Level 3
Review for: Buff Bisque more...
This foundation is great, but it doesn't set very well at all. I think it's good for normal skin. Gave me a matte finish. Pros: it's amazing, gives on a good finish. cons; doesn't set well AT ALL. I would buy again maybe.
Lauren/Malachi L.
Mountain Home
82 reviews
Beauty Junkie Expert Level 2
Not the best color selsectiin but a super nice formula with nice packaging. Good coverage and it too heavy or liquidy. Looks super pretty in pictures and mixes well with the maybelline fit me matte and poreless 
Christine C.
Wilmette, IL
9 reviews
I love love love this foundation. I have dry skin and this sits very nicely on my skin! I can't say any more good things about it. It's hard for me to find a good foundation but this is definitely a win for me!!
Anais G.
20 reviews
Review for: Shell Ivory more...
This foundation is a good product. It has amazing coverage and the price is so cheap too. However I’m only rating this foundation 3 stars because I don’t like the spatula that’s attached to the lid and also the fact that it smells like wall paint.
Bana V.
41 reviews
Beauty Junkie Expert Level 2
I have oily skin & I loveee loveee loveee this foundation it's pretty full coverage but not cakey looking the only reason why I gave it 3 stars is because I started breaking out after using it a couple of times
Nereida R.
Rogers, AR
53 reviews
Beauty Junkie Expert Level 1
Light weight, build able coverage, awesome price, great for oily skin and a wide variety if colors to choose from. What is there to hate about this foundation. Easy to blend and it does look awesome in pictures
Kiara R.
127 reviews
Beauty Junkie Expert Level 4
Review for: Classic Beige more...
I absolutely love this foundation! It makes your skin look super smooth! It’s such a high coverage for a drugstore foundation! I love it. The only thing I do not like is the smell! Hence why I am rating it 4/5.
Marissa M.
Sunnyside, WA
56 reviews
Beauty Junkie Expert Level 1
I wear soft beige it is my everyday foundation. It's the only drugstore foundation that doesn't make me feel super oily through the day and actually has coverage without looking Cakey. My only complaint is the color selection could be a lot better
Adriana D.
Florida City, FL
3 reviews
I love how this foundation stays in my skin and it's really good for oily skin it has a matte finish and I love it. I don't have nothing bad to say about it it's just amazing and I would highly recommend it !
Sierra M.
Ashland, WI
93 reviews
Beauty Junkie Expert Level 3
I absolutely love this foundation. It blends in so easily with my skin and looks like my skin but better. It lasts all day on me without getting oily or dry. It is so lightweight that it feels like I'm not even wearing makeup!
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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