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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,388 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8388)
Q&A (456)
Media (1673)
Grace T.
18 reviews
One of the best drug store foundations in my opinion! Great finish and is very build-able which I is fantastic when trying to achieve more coverage. This looks beautiful and natural on the skin. Another plus is the awesome shade range which makes it great for everyone!
aria z.
Perkasie, PA
28 reviews
Beauty Junkie Expert Level 1
I didn't know if I would like this product since it was only five dollars. But it lasted ALL day even without setting spray. It drys down matte but still some illumination. It blends out well but drys fast. I recommend 10/10!!
janel j.
Dallas, TX
87 reviews
Beauty Junkie Expert Level 4
I have dry skin & this foundation works for me. I first applied it with a brush & it looked horrible! It works best with a beauty blender. Its full coverage but can wear off if not primed & set properly. Over all i enjoy this foundation
Racheal B.
30 reviews
Beauty Junkie Expert Level 1
I honestly hate this foundation. I wanted to try it because it's super affordable and everyone was raving about it. I put on and it applied nicely but then when I went to put my concealed on it started to pull the foundation up.
Emma C.
Indianapolis, IN
2 reviews
I love this light weight, medium to heavy coverage foundation. For the price it is so worth it and feels like an expensive product. It is easy to apply with the applicator and leaves a matte finish. I will continue to buy again.
Kayla T.
Joplin, MO
24 reviews
Beauty Junkie Expert Level 1
Best drugstore foundation I have found so far, that doesnt break me out, and is medium to full coverage. Definitely recommend this for people looki g for a good foundation on a budget! wet n wild Photo Focus Foundation
Персональный б.
California , MD
123 reviews
Beauty Junkie Expert Level 2
This is my favorite foundation so far. It has very natural finish, medium coverage, long lasting. I don’t feel it on my skin at all and it didn’t transfer to my cloth or phone. It looks great on photos. I with it would have spf
1 review
I absolutely loved this foundation until a few weeks into wearing it I noticed tiny bumps ALL over my face. Normally I have no texture on my skin and the last week or so I now have these tiny bumps everywhere, especially on my cheeks where I would build up the foundation. I am so sad because it is such a nice foundation and super affordable but I can't wear it any more :(
Sidney M.
Arizona, AZ
63 reviews
Beauty Junkie Expert Level 1
This is my current favorite foundation! I use it every day. The coverage it full coverage and the finish of it is semi matte. Super easy to apply with the handle applicator and I recommend to anyone looking for a flawless base.
Juliana O.
354 reviews
Beauty Junkie Expert Level 5
i haven't tried this foundation but since i can't find a listing for the concealer i'll leave a review for it here. the concealer is very light weight in texture but overs and brightens nicely. light to medium but buildable coverage.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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