wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,955 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Whsts your super power?wet n wild Photo Focus Foundation...1 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8,795)
Q&A (487)
Media (1763)
Review for: Bronze Beige more...
Despite the smell, this is a pretty good full coverage foundation. I love how there is now spf so no flashbacks. It is highly affordable also. Though I would like it better if it wasnt so oily but instead more thick maybe. wet n wild Photo Focus Foundation
Lucy B.
Seattle, WA
7 reviews
Excellent foundation! Very buildable. Lovely color!
I love the spatula they provide, I think I like it better than a pump!!!

I like that it's not matte or dewy but a normal finish. Allows me to set my entire face with powder!

Highly recommend! Will be repurchasing
Nathaly P.
Hesperia, CA
105 reviews
Beauty Junkie Expert Level 2
This is the absolutely Best foundation I have used so far. It is affordable and it works well with different skin types, the only thing that I wish it had was a little more shade range colors for darker and tan skin tones.wet n wild Photo Focus Foundation
Justinee P.
San Antonio, TX
87 reviews
Beauty Junkie Expert Level 2
Review for: Golden Beige more...
I love this foundation I have oily skin and it has good coverage and keeps me flawless throughout the day. It is affordable as well I even use this on my clients for events and gives them a good finish. My only con is the smell but other than that highly recommend.
Kelsey C.
Murfreesboro, TN
17 reviews
Beauty Junkie Expert Level 1
I really did not enjoy this foundation. I felt like the coverage was very light, it dried down and set too quickly, and is very powdery on the skin. I have skin that's more on the dryer side, so while this may have worked for oily skin, it's definitely not for me.
Kate B.
86 reviews
Beauty Junkie Expert Level 1
Review for: Shell Ivory more...
A foundation that has a matte finish. Was a bit drying, clung to dry patches, and made me have more texture than normal. Has a very strong paint like smell, has a paddle applicator thats easy for application. Didnt care too much for the finish look which was cakey.
Molika S.
154 reviews
Beauty Junkie Expert Level 4
Review for: Caramel more...
This is by far one of my favorite drug store foundation. It gives a demi matte finish and full coverage. Everyone complimented on my skin whenever I wear this. The price is so affordable and you got ton of products that will last you a while. Highly recommend this!
Cecilia B.
65 reviews
Beauty Junkie Expert Level 2
Review for: Other more...
it’s super cheap with a medium coverage but it is build able and blends nicely. Super affordable and is easy to buff into the skin. Has a lightweight feel on the skin. Works well on oily skin even without primer. I would definitely buy this product again
Araceli J.
Pflugerville, TX
398 reviews
Beauty Junkie Expert Level 4
Review for: Soft Beige more...
OMG!!!!! Tati talks about this so much and so I finally tried it and holy sh**!!!!! It's amazing! It's super velvety and has really great coverage and super buildable ! It's only 5 dollars and it's amazing!!!!!!!!!!
Barbara S.
14 reviews
Beauty Junkie Expert Level 1
Review for: Shell Ivory more...
Beauty Gurus rave about this so I thought I’d give it a try. It gives great coverage but for some reason it makes my nose super itchy and it feels wet almost sticky even after I set it with powder. It also seems to break up around the corners of my mouth. I love to wear it on days when I just run errands though.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Chelsea D.
143 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Kathleen Y.
290 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?

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