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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,362 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,870 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8362)
Q&A (454)
Media (1667)
Sana R.
Houston, TX
48 reviews
Beauty Junkie Expert Level 1
The YSL Touche Eclat foundation and Guerlain's Lingerie de Peau are my holy grails and let me just say that for a FRACTION of the price. This foundation gives them both a run for their money. It gives my dry skin SUCH a beautiful, dewy glow and it truly does last all day. Man, I love this foundation! 
Sierra R.
65 reviews
Beauty Junkie Expert Level 1
I absolutely love this foundation. It works perfect for my skin type and it’s a lightweight build able foundation that never makes me feel caked on with makeup. It has a super natural finish, but covers really good and has been my favorite. You can buy it at almost any drug store for under $10 wet n wild Photo Focus Foundation
Elli C.
Mountain Lks, NJ
31 reviews
Beauty Junkie Expert Level 2
Review for: Rose Ivory more...
This is my absolute favorite full coverage foundation right now! It is so amazing for the price, lasts all day, and has a super natural finish. This doesn't crease on me at all, and for a full coverage product this isn't too heavy. I would definitely recommend this to anyone who loves a full-coverage look!
Kat J.
Austin, TX
49 reviews
Beauty Junkie Expert Level 1
This product is absolutely amazing!!! I love the finish it's so soft and creamy stayed in place all day gave me the perfect silky full coverage look that still looked amazing through the hot Texas summer!
Theresa S.
Lompoc, CA
413 reviews
Beauty Junkie Expert Level 4
I found this at my local Walgreens store . After
Months of searching for it I finally found it . It's hard finding a good drugstore foundation . This one is it the only draw back is I chose the wrong shade . But the finish was beautiful . It lasted about 4 hrs before I got shiny in my tzone . I recommend this .
Iliana G.
Fombell , PA
291 reviews
Beauty Junkie Expert Level 5
I absolutely love this foundation it looks amazing on my oily skin without looking too matte! It's only 4.99 at Walmart which is unbelievable and it doesn't cause flashback! My only con is around 6 hours of wear time it really sinks into fine lines and emphasizes pores which is why I won't give it 5 stars
Ally M.
Dalton, GA
44 reviews
Beauty Junkie Expert Level 2
I am in love with this foundation! It is full coverage and goes on beautifully! There are some days where it goes on patchy in some areas but I blame my dry skin. For less than $5 a bottle, this is a STEAL! One of my holy grail foundations! I also love the spatula applicator. I would definitely recommend!
Marianna A.
Mustang, OK
100 reviews
Beauty Junkie Expert Level 2
It lives up to its promise of no flashback. It's a very nice lightweight, medium coverage foundation. However, I hate the applicator for such a liquidy foundation. A little goes a long way with this product, because if you apply too much, it makes your face look flakey and dry. It's not bad for drugstore makeup
Brittany B.
Peyton, CO
354 reviews
Beauty Junkie Expert Level 4
Review for: Porcelain more...
This is hands down, my FAVORITE drugstore foundation! I have combination skin and it looks flawless on my entire face. It is so long lasting, and high coverage! It is so inexpensive and just an overall amazing product!!
Dee I.
96 reviews
Beauty Junkie Expert Level 5
I got this due to hype, and let me just say it's VERY overhyped. First nobody has mentioned that it smells absolutely AWFUL, but other than that it's kind of hard to really figure out which shade you are but once you find that out it's a pretty decent foundation. Totally worth the $5 for those on a budget
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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