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wet n wild Photo Focus Foundation
18 varieties available

wet n wild Photo Focus Foundation


4.2 out of 5 stars
  • 5 Stars55%
  • 4 Stars28%
  • 3 Stars10%
  • 2 Stars4%
  • 1 Star3%
4.27 / 5 based on 8,387 Reviews


Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. 

  • High-performing, breakthrough formula
  • Featuring light-adjusting complex to help prevent white cast in photos
  • Tested under 7 light conditions with and without the use of flash


Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

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Top Questions See all 1,875 Q&A

  • Are these available in stores, or online only?Which store...4 Answers
  • How many colors are in the shade range?4 Answers
  • Is it a nice foundation? What is the problems that it has?11 Answers
wet n wild Photo Focus Foundation
wet n wild Photo Focus Foundation
Reviews (8387)
Q&A (456)
Media (1673)
Jae-anne B.
Fresh meadows, NY
138 reviews
Beauty Junkie Expert Level 4
Omg! This foundation is heaven! I use it as a everyday foundation. It does the job covering my imperfections and it is a lightweight foundation. Very affordable and has a good amount of shade selection. Highly highly recommend it.
Karissa B.
Reidsville, NC
36 reviews
Beauty Junkie Expert Level 1
Review for: Nude Ivory more...
Very nice foundation I love that it’s only five dollars I usually prefer more Glowy foundations but for the price this is amazing I love to use this when I’m going to the gym I just put a little bit of it in with my moisturizer
Melissa G.
141 reviews
Beauty Junkie Expert Level 2
Review for: Nude Ivory more...
this is such a great foundation. I saw a lot of beauty influencers talk about this and I wanted to know the hype. It has a matte mining and it’s pretty good coverage. I really like the pan like applicator as well.
Skyla S.
West Milton
23 reviews
Beauty Junkie Expert Level 1
Review for: Soft Ivory more...
I used it for a while and ended up just really not liking it. You gotta build up the coverage in my opinion and it doesnt look to great with my skin. Boyfriend even commented that it made my skin feel "weird" lol..
Luci C.
Loranger, LA
12 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain more...
This is a really great foundation because it give great coverage and it has my shade my for pale skin. I don’t have to use a lot of the product. One con is the smell. I have told other fellow pale people about it.
Heather A.
Nesbit, MS
7 reviews
Review for: Caramel more...
I am NC42 in MAC and I wear the shade Carmel. This is the best foundation for the price. I have worn this to work during a 13 hour shift and it stays on my oily skin. It gives a natural Matte finish and I love it!
Kate H.
17 reviews
Beauty Junkie Expert Level 2
Review for: Buff Bisque, Nude Ivory more...
This foundation is seriously so good. I reach for it over high end foundations. Its cheap, has great coverage, a great finish, doesn't cling to my dry patches, doesn't budge on the oily parts of my face. I can't say enough great things about it. Spend the $6 and try it, it will change everything
Jordan P.
1 review
Review for: Porcelain, Nude Ivory, Shell Ivory more...
I LOVE this foundation! I find that it stays on all day and is very full coverage! And the price of this foundation is amazing! I have used it for over a year and still reach for it!
Brooke S.
Wentzville, MO
57 reviews
Beauty Junkie Expert Level 1
Review for: Desert Beige, Buff Bisque more...
I have this in my fair and self tanned shade! It’s so good and so so affordable! It applies so easily and gives a beautiful finish! I will always repurchase this and forever be recommending this to others! So good!
Alivia B.
Indianapolis, IN
4 reviews
Beauty Junkie Expert Level 1
Review for: Porcelain, Shell Ivory more...
This foundation could not be better for the price! It stays matte on me even through a 10 hour work day. I work in a chemistry lab, and this foundation leaves minimal smear lines from my safety glasses on my nose.
Chelsea D.
139 reviews
Is this product good for dry skin? I use Too Faced Born this way, and I am looking for a cheap foundation that is more affordable and won't completely dry out my skin, more than it already is.
Agnus V.
Caldwell, TX
9 reviews
What type of coverage does this foundation give you?
Kathleen Y.
256 reviews
Does this product actually smell like paint? Does the smell linger on your skin after you finish applying?
Michelle H.
49 reviews
Do you guys like the coverage of this foundation?
Inasse H.
36 reviews
I need a good foundation for my mixte skin, do you recommend me this one??

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