Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

wet n wild ColorIcon Lipliner
7 varieties available

wet n wild ColorIcon Lipliner

BY WET N WILD #17 in Lip Liner

4.0 out of 5 stars
  • 5 Stars48%
  • 4 Stars26%
  • 3 Stars17%
  • 2 Stars6%
  • 1 Star3%
4.10 / 5 based on 2,738 Reviews

Product Description

Sunset and line! We don’t have a 30+ year cult following on these babies for nothing! We smile sheepishly every time we hear compliments for these guys. And let us just tell you, we’re smiling a lot! This rich, creamy formula glides on silky-smooth and makes sure your lip color doesn’t bleed so you’ll always have a well-defined pout. Makeup artists love to use this as a lipstick, applying it all over the lips. They last longer and make sure you’re not rocking that early 90s two-toned lip! As a matter of fact, Deborah Larsen, who previously worked as the Makeup Artist on the set of CW's Valentine, loves using wet n wild! "I am a huge fan of wet n wild. I love the whole line. My favorite product is the Lip liner in Brandy Wine" says Larsen.

Ingredients: Beeswax/Cire d'abeille, Copernicia Cerifera (Carnauba) Wax/Cire de carnauba, Petrolatum, Ceresin, Ricinus Communis (Castor) Seed Oil, Phenoxyethanol, Sorbic Acid, [+/- (MAY CONTAIN/PEUT CONTENIR): Mica, Iron Oxides/CI 77491, CI 77492, CI 77499, Titanium Dioxide/CI 77891, Red 40 Lake/CI 16035, Red 7 Lake/CI 15850, Red 6 Lake/CI 15850, Yellow 5 Lake/CI 19140, Manganese Violet/CI 77742, Blue 1 Lake/CI 42090]

see more...

Top Questions See all 167 Q&A

  • I want to try this eyeliner. Has somebody tried it? is go...10 Answers
  • Would you recommend these pencils to other people or woul...3 Answers
  • Longevity when applied on waterline? I'm always looking f...1 Answers
wet n wild ColorIcon Lipliner
wet n wild ColorIcon Lipliner
Reviews (2738)
Q&A (37)
Media (184)
  • "I have the white, black, brown, light brown, blue, and teal ! I love them they work well, go on smooth, show up brightly, and they're only .99 cents! " in 40 reviews
  • "I usually just use the black on my waterline and it goes on very smooth. Great eyeliner for only $0.99!" in 24 reviews
  • "these wet n wild eyeliner pencils are okay but when you're applying this eyeliner it drags on your skin and hurts a little,these also smudge a little but they last for a pretty good time and they are only 99 cents.I guess they're okay but i prefer the n.y.c eyeliners because they don't smudge as much,they don't drag,and they are only 99 cents too." in 21 reviews
  • "I like wet and wild product because their really afforded which is why every time I go into my near by drug store , I always pick up eye liner." in 10 reviews
  • "Absolutely amazing i use the dark brown and mink brown as an eye brow pencil every day and i love this, it can be a little glossy but it works great if u set it with a powder i Highly recommend this." in 9 reviews
Lauren B.
Cleveland, OH
31 reviews
Beauty Junkie Expert Level 1
These are the most basic eye pencils out there. Yes, they do have a cute selection of colors. Yes, they look good on the skin/eyes. But my biggest issue with these is the bleed off the waterline so bad. I would use the black pencil everyday, and I would CONSTANTLY have to wipe off the product that bled down underneath my eyes, in my under eye bag area. It was not cute. I tried it with their other colors, and they still did the same things. I keep these pencils around for editorial looks where I need to draw something on my face or even to fill in my eyebrows from time to time. But I will NEVER use these on my waterline ever again.
Tricia C.
Tracy, CA
49 reviews
Beauty Junkie Expert Level 1
Review for: Fab Fuchsia more...
I needed a lip liner and I needed it fast so I purchased this at Rite Aid for only 99¢. I was skeptical at first, but I said it’s worth buying since it’s not costly. I’m very happy with this product and I recommend! It goes on easily, looks great and stays on for hours. I use it with my Mac lipstick.
Jazmin N.
Johnstown, PA
421 reviews
Beauty Junkie Expert Level 4
Review for: Wet N Wild C604A 0.04 oz Color Icon Kohl Liner Pencil Taupe of Mornin more...
I usually buy luxury brands of makeup but I've decided to give drugstore brands a chance. I was really looking for a new brown eyeliner that is a light shade rather than a dark brown. I picked this up because I thought the color was perfect. I was right. It goes on very smooth with no cracks or creases, it doesn't smudge while applying either. It lasts all day and is easy to remove with makeup remover. I highly recommend this eyeliner. I think it has the same quality as luxury eyeliners for a fraction of the cost.
Julie C.
Escondido, CA
278 reviews
Beauty Junkie Expert Level 4
Review for: Willow more...
wet n wild ColorIcon Lipliner Wet n wild had a lot
Of color
Option that are full of pigment. The pencil
Was a nice nude color! It was a bit rough and took a bit more tension but not enough o hurt or feel
Discomfort. It’s a reliable product
If you wanna wear it on its own or out a lipstick on it. Would buy again because it’s so affordable
Jennifer W.
526 reviews
Beauty Junkie Expert Level 3
Review for: Willow more...
Overall these are good lip liners they do their job I didn't find that there was the largest color selection at the time that I was using these and I'm not a huge fan of having to sharpen these types of products I find that they don't sharpen well tends to eat up a lot of products so that was the biggest downfall for me as well as the Caps didn't seem to hold a good seal leading the product to go bad sooner than it would
Al-wasia S.
5 reviews
Review for: Brandy Wine more...
I have used wet n wild ColorIcon Lipliner from 2016 and I like it considering the price and the amount of product you get is quit ok. But honestly i want my lip liner to glide smoothly and but it shoudnt smeer easily as well and i dont want to pay too much for it.But you are looking for a good one and on a budget, check this one out and see for yourself wether it goes well with your skin type or not!!!
Koraima P.
La Palma, CA
302 reviews
Beauty Junkie Expert Level 5
Review for: Fab Fuchsia more...
I would say this is an okay lip liner. I've tried other drugstore lip liners for a more expensive priced which didn't work good at all. Since these are so cheap I didn't expect it to be as pigmented as they are. One thing I disliked was that they dont apply very smoothly othed than that its okay.
Vivian Y.
Farmington Hills , MI
232 reviews
Beauty Junkie Expert Level 4
I purchased the brown, and nude colors, and I love them! They're so smooth and pigmented, and they don't fade even after a 10 hour day! If you have oily eyelids though then you might want to set it with a similar colored eyeshadow so it doesn't fade or smudge. I'll be re-purchasing more of these for a long time! wet n wild ColorIcon Lipliner
Christina M.
49 reviews
Beauty Junkie Expert Level 1
Review for: Willow more...
This Wet and Wild lip liners are one of my favorite drugstore lip liners. The packaging is kind of bland and boring. These are super inexpensive. They are not pricey at all. I'm definitely a repeat user. I'm constantly recommending them to my friends
Michele M.
Alabaster, AL
19 reviews
Review for: Brandy Wine more...
This has been a staple in my makeup bag since the 90’s... I found this number (666) and used it to color in my whole lips and then use lip gloss over it for a pretty finish. It stays on sooo long! It is very neutral which I like and I always buy multiples, to keep in my makeup bag, purse, car, etc... the price is the best part! Love this product.
Audrey F.
Sabina, OH
34 reviews
Does it smear or run throughout the day?
Alaina A.
Blue Springs, MO
28 reviews
Would this product ever smear or melt mid-day??
Erica G.
vallejo, ca
56 reviews
Where can I find them.?
Heather S.
Shalimar, FL
205 reviews
Beauty Junkie Expert Level 2
What's your fave color of choice to use? I use medium brown for my brows
Desiree R.
22 reviews
I want to try this eyeliner. Has somebody tried it? is good or not?

Sign up to join our community!

influenster cashback

Influenster and Ebates are partnering up to offer you CASH BACK!

Join more than 12 million members earning
Cash Back when you shop at your favorite stores!

Please confirm your email address.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor.