wet n wild ColorIcon Eyeshadow Single
7 varieties available

wet n wild ColorIcon Eyeshadow Single


3.7 out of 5 stars
  • 5 Stars47%
  • 4 Stars19%
  • 3 Stars13%
  • 2 Stars9%
  • 1 Star12%
3.78 / 5 based on 5,704 Reviews


Make those striking eyes of yours pop with our improved Color Icon eyeshadow formula. We’ve combined super-saturated pigmentation and pearlescents into our go-to singles. The satiny texture feels as good as it looks–sans fading or creasing–with better blendability and major staying power.

Ingredients: Synthetic Fluorphlogopite, Ethyl Macadamiate, Dimethicone, Talc, Boron Nitride, Magnesium Myristate, Silica, Polybutene, Trimethylsiloxysilicate, Nylon-12, Phenoxyethanol, Caprylyl Glycol, Lauroyl Lysine, Tin Oxide, Hexylene Glycol, Ethylhexylglycerin, o-Cymen-5-ol, Water/Eau, Aluminum Starch Octenylsuccinate, Triethoxycaprylylsilane, [+/- (MAY CONTAIN/PEUT CONTENIR): Iron Oxides/CI 77491, CI 77492, CI 77499, Titanium Dioxide/CI 77891, Mica, Blue 1 Lake/CI 42090, Ferric Ferrocyanide/CI 77510, Chromium Oxide Greens/CI 77288].

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Top Questions See all 1,005 Q&A

  • I would love to receive a package 2 Answers
  • Is this good or is it just a glittery mess?5 Answers
  • Does anyone know a dupe for wet n wild ColorIcon Eyeshado...1 Answers
wet n wild ColorIcon Eyeshadow Single
wet n wild ColorIcon Eyeshadow Single
Reviews (5704)
Q&A (215)
Media (465)
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  • "I have a few Wet N Wild eyeshadow palettes, but only 4 singles. I have: -Sugar/ White -Panther/ Matte Black -Trashed/ Sparkly Black -Gold Digger/ Sparkly Gold These eyeshadows are amazing! They are very pigmented and as long as you wear a primer don't crease and last all day! I highly recommend these and wear them all the time." in 823 reviews
  • "I own 3 of the Wet N' Wild singles, Brulee, Panther, and Nutty. Brulee is what I use as a highlight color, its a matte cream color. Panther, is a matte black. I don't use black, I bought it because everyone on youtube raves that its darker than MAC's matte black that everyone loves. gotta say, I'm not a fan, its definitely dark, but its kind of chalky and splotchy. Nutty, a shimmery brown is a color I use as a lid color. its very nice, smooth application and good color pay-off. shimmery colors are always so much smoothr and "buttery" compared to matte eye shadows(by any brand, too) so keep that in mind when choosing colors." in 202 reviews
Lauren C.
119 reviews
Beauty Junkie Expert Level 3
Review for: Panther, Sugar more...
Wet n Wild has a pretty good shadow formula, especially for their new reformulated products (so I've heard). I really like their single shadows. They're pigmented and can be blended without any trouble. I love their Sugar shadow as an inner corner and brow highlight. This is almost all you need for a quick brightened eye look when you need to get out of the house in a hurry. Panther is also really nice because it is a great pigmented black. I use it as a lower lash line liner and as winged liner when I want my looks to look more diffused rather than cut and precise. I've heard they have other shades that are just as good, for example brulee which is supposed to be a nice base/ transition shade. These are great, and I recommend you try them out. 
Ginny R.
276 reviews
Beauty Junkie Expert Level 3
Review for: Brass, Spiked, Bleached more...
I dont know why I own three of these. I bought these before glitter really took off, but they are garbage. Ok, I was also trying to use these as eye shadow before I understood that 1. These are not shadows and 2. My oily eyelids can't handle creams and gels. [ELF makes a great glitter eye primer, paired with your favorite loose glitter].

If you haven't bought this, its a small, cheap, box, with what I can only assume is glitter mixed with a clear petroleum jelly like substance. 

Here is what you can do with it: put it in your hair, or eye brows! I have a dope mostly-shaved head, so a little glitter line is pretty great and easy, and doesn't ruin my hair (if it did, I'd just shave it again?). You could also use a little bit on your arms, or shoulder or something. I mean, I probly wouldn't put this on my face again, but you do you. 

I'm giving this a GENEROUS two stars, because I really love putting it in my hair, and I am so happy to have found a use for it since I already own it. This would make a great gift for a child. You know, someone who loves glitter but doesn't have makeup standards yet.
Kristin Ann S.
514 reviews
Review for: Brulee, Panther, Nutty, Sugar more...
I love me some $1 eyeshadow! I had sugar, brûlée, nutty & panther which were all stellar but I don’t see them in stores anymore so I wonder if they were DC? Sugar was an awesome white which now I have to buy maybelline singles instead which are 3X as much $1 vs. $2.99 I don’t like the glitter 1s they have an overspray & are completely garbage underneath no pigment at all. The eyeshadows are different they were really pigmented! I liked them better than the trios. The 6 packs plain sucked. The singles are the best! I wish they included an applicator. It makes them a hassle to travel with. I carry a v small bag so I’ve started to carry a travel eyeshadow lip brush for this purpose.
Heather R.
Gerrardstown, WV
175 reviews
Beauty Junkie Expert Level 3
I bought 3 colors in this: pink, blue and silver. I tried to use a brush to apply them on top of glitter glue on my eyelid, and that did not work. I think that transferred maybe 4 sparkles! So I tried to spray my brush with setting spray, thinking that would pick up more, but that didn't work either. You literally have to scrape some of the shadow, then apply it with a flat shader brush, and treat it like a loose pigment. Once you do that, it is beautiful! I give this 3 stars because that's a lot of work. They should have just manufactured them as loose pigments from the git-go.
Angie G.
188 reviews
Beauty Junkie Expert Level 4
I use the shade Brulee to set my eyeshadow primer, it's slightly lighter than my skin tone and works great as a clean canvas. The formula is a little powdery, but the single shadows is only 93¢ so I can't complain much.

I also used the shade Nutty for a while, but that one wasn't very pigmented so I ended up passing it along. It was buildable, but too much work when I had other similar shades that had better pigment.
Helen K.
52 reviews
Beauty Junkie Expert Level 2
Although Wet N Wild is a very affordable drugstore brand, their products are very good. I use this eyeshadow for my eyebrow and inner corner highlight and it looks stunning. It is an extremely affordable eyeshadow and looks beautiful on any skin tone. The only downside to this product is it’s very chalky and sometimes creases if you pack it on too much on your eyelid but other than that I highly recommend.
Calie P.
Middlesboro, KY
69 reviews
Beauty Junkie Expert Level 2
Review for: Brass, Spiked more...
I don’t hate a lot of products this price because you really can’t expect much... I actually thought it was a nice product until I realized under the first layer of glitter it was just Vaseline with few glitter specs. If you want to buy this for one use and one dollar then it’s worth it as in eye shadow.
However, I feel like if you want to put this as a base for a highlighter for an intense, musical festival look, then it might be cute. I’ll insert a photo trying this idea on top of the swatches! It actually makes it super intense!
The packaging is cute but stays super messy.
Maya C.
Washington, DC
30 reviews
Beauty Junkie Expert Level 3
Review for: Brulee more...
This shadow is my holy grail forever and ever. The shade brulee is perfect for me to put over my primer and blend other shadows on top of. I also will wear it alone to even out any veining on my lids. I prefer the old formulation best and have a couple saved for later. But, that being said, the new formula is still very good. I feel like it is slightly clumpier or something. I have used this shadow for years and years. It's one of the only products I always use up.
Maddie E.
Lansdale, PA
55 reviews
Beauty Junkie Expert Level 1
Review for: Nutty more...
I was using Ulta's single eyeshadow in the shade 'sable' for the longest, but sadly they discontinued it. I used sable as a transition color or by itself, either way it always looked so good. I thought it couldn't get any better, but I was wrong! Nutty is a darker, more cool-toned brown than sable (matte warm-toned taupe) and it gives my eyes much more definition and dimension. It's shimmery but not glittery, so if you like shadows with some lowkey shimmer this is the one. My fave thing to do is put this shade on my inner lid (the lid, not my tear duct), the crease, and outer v. Then I dip into my Hourglass ambient lighting palette and use the 2 lighter colors, not the bronzy one, and I put that right in the center of my lid and my inner tear ducts. The result: a quick, natural, and beautiful eye look that's perfect for everyday. I'll definitely be purchasing more of these...since they're only .99 cents!!! Thanks wet n wild for making lots of awesome affordable stuff 
Stephanie C.
47 reviews
Beauty Junkie Expert Level 1
Review for: Glitter Distortion, Groupie, Brass, Spiked, Glitter Binge, Bleached more...
These can be hard to use! But i see these as amateur. If your looking for a professionally look, this ins't your option. Also i recommend you let these sit out overnight opened to dry out! They will be much easier to apply.  I would still buy because i barley use glitter and you can find some of these at the dollar tree so that's a good deal! Also i wet n wild ColorIcon Eyeshadow Single see the "GLITTER BLEACHED" more as a glitter base for other loose glitters! It barley has glitter. 
Amy D.
57 reviews
Do you love the price on the suckers?
Liza P.
Triangle, VA
77 reviews
What's your favorite shade?
Guadalupe G.
Oakland, CA
51 reviews
What is your favorite color ??
Lizz R.
Maitland, FL
106 reviews
Omg how much each ? And around how many shades are in the line
krystal ☺.
391 reviews
Do they have different colors?

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