My little ones love this juice! I normally don't drink fruit juice often, but this kind is so delicious that I often sneak a glass for myself. The little ones drink it up quick, and always ask for more. Publix has sales on this brand often, and I highly recommend to other parents. For my little ones, I dilute it 1/2 juice and 1/2 water..and it still packs plenty of flavor for them.