So by themselves mixed in water it doesn't taste like a whole lot. There is a light flavor though. It doesn't mix well into cold water but I like to put it my milk frother with room temp water and pour over ice, so no issue there. To make it taste a little better I like to add a packet of strawberry liquid IV or other electrolyte drink. With this it tastes JUST LIKE a Starbucks strawberry acai refresher and is a nice midday treat.