up & up Infant Formula Premium - 40oz
UP & UP
Up&up premium infant formula is a complete, milk based formula that is clinically proven to support growth and development. with prebiotics to support your baby's immune system and dha and ara to support brain and eye development, up&up premium is nutritionally comparable to enfamil premium infant formula. now up&up infant formulas are easier than ever to prepare! Our new mom-friendly smartub formula container has an easy-open zip top foil opening, a scoop holder, and a built in scoop leveler to make preparing all those bottles just a little simpler. like all formulas manufactured in the... see more...
Top Questions See all 5 Q&A
up & up Infant Formula Premium - 40oz
- "I try Target Up & up premium formula compare to the "name brand" omg I was so surprised how it tasted exactly the same." in 1 review
If I could go back and kick my self in the butt for no using this earlier I would. My daughter was on Emfamil regular the first 10 months of her life. It was costing us $50 a week before I go over myself and just tried Generic formula. My doctor kept insisting it was fine, but I was being a snob. I could buy a big thing of this stuff at Target for $15! Cutting our cost in half. Ironically this made my daughter more regular, as the Emfamil had the tendency to bind her up. Next time around, if I have to formula feed, I'll know better.
I use this for my 5 month old and he does great. It's a great alternative to buying enfamil. The only thing I find is that it's a little chunky compared to enfamil. Other than that I recommend it to anyone. I stock up when target has gift cards for buying a certain amount. It lasts a lot longer than the enfamil can.
I was using other "Name brand" but it was too costly. I couldn't afford it anymore. Because I don't longer work since I got pregnant it's been very difficult. I try Target Up & up premium formula compare to the "name brand" omg I was so surprised how it tasted exactly the same. Yes I tasted it lol.. My son didn't notice the difference. This brand has been a money saver for us. I do highly recommend this brand.
I was happy when I saw that Target carried a store brand for Similac. It was much more affordable and the same trusted quality. I was also able to take advantage of deals where I would get a $5 Target gift card with purchase. I would highly recommend this product.
This is a great off brand formula. You get exactly what your baby needs at a better price. They often offer discounts through cartwheel which helps you save additional discounts. I used with both my children and alternated between name brand and this and we could never tell the difference besides the price.
It is extremely affordable for those who aren't able to spend nearly $60 every week. I find that it is sweeter and that my baby prefers this brand over any other ones. It seems to be the same, if not better because it is saving our budget at home.
We started using a name brand when my son switched to formula, it was so expensive. One my pediatrician told me all formula has to meet certain FDA requirements and they were all similar, I switched to the Target brand. It has saved us quite a bit of money each week and my son hasn't had an issues with this brand.
We tried all kinds of formula with my second child. She really struggled with acid reflux before switching to this we used similac sensitive where she was still vomiting. This formula made a huge difference for her. I will forever pick this over "name brand" it worked WONDERS for her and i highly recommend it.
This is my absolute Favorite formula, between the name brands and all the other store brands. Even other store brands that compare to this type I'm not a fan of. We still currently use this. I love target and this is just one big reason why, the up & up products are remarkable!
I love that Target offers this. No reason to shell out more money on name brands when this formula does the exact same thing at a fraction of the cost. There's even a message on the side of the container that the FHA has guidelines for how much goes into each container, and this meets them all. Thank you for offering, Target!! Savin' this mama some money!
Q & A
Hello, my question is the following, do you mommies had any issues with gas with this formula? TIA-
I've been looking into buying generic brand up and up formula for my baby. He currently takes enfamil. But at times it can be pricey. I wonder if any moms have tried this formulas for your babies? How well did it adjust to the baby? Any spit up? Is it recommendable? Please let me know I would appreciate it.
We are currently using Similac. Was wondering how the up&up brand compares to the similaic?
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