Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.



BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,490 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23490)
Q&A (186)
Media (406)
Leave a Review
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Ash N.
Lehighton, PA
23 reviews
I absolutely adore Ulta. They for the most part have everything I need. The only downside is some of the workers in store near my work. They are a new store but some of the workers are very rude.
Valeria C.
San Antonio, TX
118 reviews
This store has all my beauty necessities from fragrance to hair to cleansers makeup and nail polish and tools and accessories. I love they prices the sales and the people are friendly and helpful
Kaylyn  T.
Weehawken , NJ
198 reviews
Ulta is life !!!! I feel like they have the best deals, and you always feel like you're getting more for your money! Any time I order from here I always receive 1-3 extra products as a side gift!
Cathy S.
Victor, NY
43 reviews
Ulta has everything beauty-related. I like that they sell drug store and "prestige" brands all in one place. Plus they have a rewards program. Sign up for their emails to get the best deals.
Nichole S.
9 reviews
I just fell in love with Ulta. They just put this in the closest mall to me. So I don't have to travel 1-2hours. I can travel 30 mins now. They carry brands that my nearst Sephora doesn't have.
Ashley M.
Morgantown, WV
99 reviews
I love Ulta. They have a great selection of products for every budget and they are very helpful. The salon is great too. I've had my hair done several times at Ulta and it always came out great.
Erin S.
Arverne, NY
7 reviews
Love this store and there rewards program one of my go to places a they're sale amazing!! You Must try out this store and if there is a product you haven't tried they may have a sample just ask
Ariana G.
Maywood, IL
33 reviews
I love this store! Like how they have a variety of make up plus i love how they always have coupons! Whats also great they always give a bag or make up when you buy their promotional products!
Samantha S.
Stafford, TX
65 reviews
I LOVE ulta! they have such a wide variety of products and their stores are very easy to navigate. they have items for every different budget and their staff are (usually) friendly and helpful!
Tia S.
Englewood, OH
94 reviews
They have so many different products from Top Brands to Drugstore cosmetics, hair care items, styling tools and more!!!! And there II s always someone there to answer any questions or concerns.
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us