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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,499 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23499)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Brittany V.
Algonac, MI
37 reviews
Ulta is a great place for any woman to shop for their beauty needs. They have a side with non expensive beauty and the other side is high end beauty. Some Ulta have a salon! Sign up for their beauty rewards and get coupons every month.
catrina b.
Humble, TX
43 reviews
The prices varies from $--$$$ ( affordable -- high end). I always find something to purchase at Ulta. If the item I want is not available in the store I simply go online. It's the perfect place to go and find new items to experiment with.
Samantha O.
El Paso, TX
11 reviews
I recently started shopping at ULTA and I love it! They have a lot of good deals and their rewards system is awesome. They always have coupons available and their clearance section is great. I now shop here for all my beauty necessities!
Christine K.
Atlanta, GA
50 reviews
I love visiting Ulta! I love that it combined high end cosmetics with drugstore brands. I also love that they accept coupons and have coupons every month. I do wish they would have more sales/coupons for the high end cosmetics. Though i do appreciate the Beauty steals and the various freebies they offer with certain purchases.
Anna E.
East Berlin, PA
49 reviews
I choose Ulta for all of my beauty product needs. They always have online coupons (even though they have serious restrictions for what they can actually be used for), and they have a rewards program that gives you points for every dollar you spend which is free to sign up for. They also run many deals and specials each week/month.
Ginny M.
Marshall, MO
27 reviews
Had a very disappointing experience at Ulta. Could not find anyone to help me, when I did, she was back and forth between me and the registers, didn't really listen to my concerns, pawned me off on someone else who was as unhelpful as the first woman. I went in wanting to spend money, just left feeling irritated. Not good, Ulta!
Kendra P.
Aberdeen , NC
59 reviews
I love all of the ULTA beauty products. The bb cream is my favorite. All of the other BB creams I've tried have been thick and make me look over done. But this stuff smooths my face while making it look like I have no make up on at all.
Aly C.
Boyertown, PA
37 reviews
They have everything and anything you could possibly think of. Each brand I want is there, and the staff is so helpful. I always like to experiment and try new things, and this store is the perfect place for me to find anything I'd need.
Alexandria K.
cape coral , FL
322 reviews
We just got an ulta here in anchorage and i can say I'm in love i not only got new make up but was able to go get my hair dyed and the price was not only good the styalist knew what i wanted even though i was a bit vauge on what i had in mind
Ellen T.
Illiopolis, il
35 reviews
Ulta is my go to store. They have everything from dugstore makeup to more expensive makeup. The variety of products have is amazing with many brands. They always have helpful people that are always ready to assist people. They send ads a couple times a month that have great deals in them they almost always have coupons attached.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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