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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,499 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23499)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Veronica T.
Jenkintown, PA
20 reviews
There is a huge variety of beauty products. The staff is friendly but not very helpful. Its not their fault. They are not allowed to tell their opinion on products.
Polished W.
66 reviews
Ulta is great because you can use coupons and they carry drugstore and expensive brands. They have salons where you can get your hair cut or brows plucked in store.
Bekah H.
Plano, TX
17 reviews
They have everything there from makeup to Hair Care. You can find all the stuff you need there and it is very convenient. They have name brands and drugstore brands
Rachel Y.
Stanley, NC
102 reviews
I love ulta!! My only complaint is that I would NEVER recommend ordering online from ulta. I ordered a makeup palette from the online store and when I received it in the mail the palette was destroyed. The powders were broken and it was a mess. I talked to some friends and they said they have had similar issues when ordering online. Ulta took it back and replaced it which is great, but it was definitely an inconvenience. But- the actual store is great, nice workers and they always have what I need, I love shopping there!!!
I love going to Ulta because they have high end and drugstore products. So it is affordable but also you can splurge if you want. It is so nice to shop their because someone will help you find the perfect shade. I shop their quire often and will continue too shop their until the end.
Marie D.
Syracuse, NY
32 reviews
Ulta has the BEST customer rewards program!! Save save save the points and utilize the 5x bonuses. Spend the points when you get to 1000 or 2000 for major money off!
Lauren K.
35 reviews
Love Ulta. They dont have as much options as Sephora, but their rewards program is what i like. I like how instead of samples as rewards you get actual dollars off of a product
Joslyn M.
Macomb, MI
16 reviews
Including great customer service! Fantastic, helpful and friendly workers who never belittle or berate their consumer; not to mention the fantastic, easy to navigate isles and clean cut look of the store. It doesn't constantly smell like heavy perfume, like a department store often does, despite having it on display; the environment of the Ulta's near me are lovely! Selection of products is always fabulous and they've never run out of something they have on display at my favorite Ulta- it's upkeep is insanely productive and no matter how many people are actually in the store the lines are never out of control. It's an easy in-out type of experience!
Mindy B.
Asheboro, NC
9 reviews
Ulta is my go to store for everything beauty. I spend almost everyday going into ulta for something. From beauty, to hair, to nails, to bath. They have everything.
Erika B.
Jefferson, MD
54 reviews
Some products I love and some others I do not. If the actually artists (makeup) or hair stylists were as great as the check out I would shop more. They had a free makeup demo application if you made a purchase. I made a 70$ purchase and didn't know I was supposed to get one until check out. Nobody helped me when I asked them to find a product in the collection and when o asked they handed it to me and went about their business. I love ulta for many products designer and regular. I wouldn't go with tarte as a contouring. I would go with IT or urban decay. Or MAC not sold at ulta. Some things are overpriced here so do your hunting at other places if possible. But they come close to other places
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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