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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars74%
  • 4 Stars20%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 24,041 Reviews

Top Questions See all 190 Q&A

  • Which store is better to buy makeup Ulta or Sephora?458 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (24041)
Q&A (190)
Media (415)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Laila H.
33 reviews
Ulta is probably my favorite place to purchase all of my beauty products. It is a one-stop shop for all hair-care, makeup, and odds and ends that I may need in the beauty department.
Catherine R.
Waco, TX
26 reviews
Overall I really enjoy Ulta stores. I've had several bad experiences with the one in my town, so I no longer go there. However I absolutely drove an hour last week to go to the Ulta in Round Rock and it was incredible! The sales associates were friendly, helpful and genuine! I'll go back!
Hailey B.
Tripoli, IA
44 reviews
Ulta has everything! I love how I can go in and find something that I want and it's affordable. I also love that the products used in store are the same that they use in the salon!
Heather b.
170 reviews
I think some of thr products at this store are priced a little higher than they should be and i think that you can find the same products other places as wrll just have to shop around
Bridgette M.
136 reviews
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Beauty Junkie Expert
Level 3
Ulta is a great store the have great deals and high end make up u can get dreatbprices and alsonswatch make upnat thoer store hassle free so u getbwhat u wantband try befpr eu buy
Andrea R.
80 reviews
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Beauty Junkie Expert
Level 1
I love that you can get anything from drug store to high end in cosmetics, perfume and skin care at ulta. They also have a point system and you can earn towards free items. There is so much stuff inside this store, it's always fun to shop and there.
Ming-Li P.
Morrisville, PA
134 reviews
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Beauty Junkie Expert
Level 4
I love their BOGO deals and their rewards system. You can get great deals here if you are on a budget. They have drugstore and high end right next to each other, which is amazing.
Janie A.
22 reviews
Ulta is a perfect store! A beauty lovers heaven. Wonderful friendly associates. Lots of makeup and hair care as well as lots more. But I am a makeup junkie and they have so many of my favorites. I will continue to shop here for some of the best makeup products I own.
Isabelle T.
North Pole, AK
23 reviews
Ulta is by far my favorite place to shop for makeup in store and online. They have a wide range of brands lowend and highend. So everyone can find something they were looking for.
Vasti C.
Bakersfield, CA
66 reviews
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Beauty Junkie Expert
Level 2
Love going to Ulta is one of my favorite stores because you could find a variety of beauty products from makeup, skincare, perfumes, body and hair care either name brand or drugstore.
Leea S.
Scranton, PA
174 reviews
Is this just a store that sells cosmetics or is it a brand of cosmetics?
Granite City
How do we get the free stuff
Demetria B.
Milwaukee, WI
22 reviews
What's your favorite item(s) to buy from ulta?
Amber K.
Norcross, GA
36 reviews
Do you guys find that the longer an Ulta is open the junkier the store becomes?
Kristine A.
Chicago, IL
277 reviews
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Beauty Junkie Expert
Level 4
I feel like the salespeople at the ones I've been to are always a bit snooty and not very friendly.

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