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BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,356 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23356)
Q&A (195)
Media (405)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Jessica M.
Revere, MA
53 reviews
I love going to Ulta. They carry "drug store makeup" and prestigious makeup. I can spend hours just testing out the makeup before having to choose my final selections. I love how you can try on the NYX products as well. They usually have a sales section at the front of the store where they have markdowns of makeup and hair products. I've gotten foundations on sale as well as lipseticks. I have fun and love going here to collect points and you get a free gift for your birthday! I got a CK mascara this year. I like it better than Sephora, i don't feel as intimidated my the sales people on the floor at Ulta.
Kimberly W.
Wilmington, NC
370 reviews
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Beauty Junkie Expert
Level 5
Ulta is okay. They have a lot of different brands to choose from. People working there seem to stalk customers. Their hair straighteners seem to always be on sale. Be warned though, the straighteners on sale suck!
Emily G.
Plainsboro, NJ
679 reviews
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Beauty Junkie Expert
Level 5
I didn't start purchasing from Ulta until this year, but I'm already a huge fan of the company. They offer a massive collection of high quality brands, plus dozens of really great deals and savings on a daily basis. I only make online orders when I'm participating in deals so I can save some money, but the site always presents a bunch of offers to participate in. Whenever I'm looking for a specific product, Ulta always seems to offer the best price!
I bought a whole bunch of assorted items on Cyber Monday and every item has been working very well. I bought shampoo, a brush, deodorant, coconut oil for my hair, and lotion. All works great!
Phoebe H.
57 reviews
Has a mix of all beauty items and I love this store I go here like 2 times a week and get everything I need wether it's new or just restocking up on my favorites
Montserrat H.
Riverside, CA
11 reviews
I just Bought the Neutrogena acnes stress control toner . It's pretty cool it makes my face feel so smooth and squeaky clean at the end of the day . I go to sleep happy ūüėä
Carmella S.
43 reviews
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Beauty Junkie Expert
Level 3
I spent like $20 on a nice gel eyeliner and an angle brush and I got a free bag with a dozen full size products in it: a really good mascara, double ended eyeliner, bronzer, lip gloss, nail polish, 2 sets of 4 eye shadows, 3 of brushes, skin cleanser and one of the nicest makeup bags I have! Best deal ever. I hunt for deals like this and I am really happy with all the Ulta products and will definitely be buying more from them when I run out!
Mahayla P.
137 reviews
This store is the best store ever! It has the perfect mix if cheap and high end makeup. And not only does it have makeup it has other beauty products like hair care, lotions, and nail care. The products are on the pricey side and if you want to have your makeup done for a special occasion you can make an appointment. The only problem I have it that the employees are not always the friendliest and some of the products are already swatched.
Arielle B.
Boise, ID
179 reviews
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Beauty Junkie Expert
Level 3
ULTA never disappoints...it is huge and so full of amazing products. I consider it a one stop shop for all my skin care, makeup, hair care and pampering needs! I also like the rewards program.
Erica R.
Athens, OH
116 reviews
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Beauty Junkie Expert
Level 3
All of the high end perks of sephora but with the invaluable ability to compare drugstore and high end products. The employees are really knowledgeable and helpful and they have a great rewards system, and it's so nice to be able to make one stop for all your beauty purchases
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

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