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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,451 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23451)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Kim H.
Clarksville, IN
48 reviews
I love this store. No matter what you are looking for they have it and prices are not that bad. They also give you a birthday gift the month of you birthday which is a nice gift always.
Dakota D.
Rhodes, MI
10 reviews
Always has what I am looking for! The staff are friendly and always willing to help. They have a lot of variety. It is always affordable and good quality. The whole store is organize so you can find what you are looking for with ease. I will absolutely continue shopping here.
Nancy M.
27 reviews
I love Ulta. I like the fact that they carry both drug store and prestige brands in makeup, skin care, hair, and nails. I also like that they usually have some kind of promotion going on from coupons to freebies with purchase. I tend to shop Ulta over Sephora because of the great sales and promotions. Online shopping is the way to go with Ulta because they seem to be out of stock on a lot of items and the staff never seems to know when they will get it in. I also like that that they send out 20% off everything coupons a few times a year which makes shopping for prestige brands that much better.
Jade T.
95 reviews
This is my favorite beauty store. They have everything you could ever need, from reasonably priced to high end products, they carry basically everything a beauty lover needs. Love going here!
Candyce W.
Marthasville, MO
103 reviews
I ordered online to get some samples with my purchase I'm a sucker for free samples but when i had gotten my package there were no samples and I called and they said they would send them out I didn't get them so i tried emailing and they again said they would send them out I got them this time and it was an envelop with 3 samples in it 2 out of the 3 were busted open I told them and sent them a picture and they said sorry and sent me a nothe again same problem and I could have just when to the store but I had to get the samples that i cant even use
Leah S.
Midland , TX
80 reviews
As a platinum member, you can guess Ulta is my favorite beauty store to shop from. Although I am an avid online shopper more then an in store shopper. I love all the deals they have weekly! (beauty break every Wednesday! YAY) Also their customer service has gone above and beyond for me, going out of their way to help me and fixing any issues I've had with past purchases! I totally recommend Ulta to everyone. I love how it's a one stop shop for all things beauty, high end and drug store alike. Another reason Ulta is #1 to me, No coupon codes to get the gift with purchases! It automatically deducts the cost. One of my pet peeves is having to use a promo code on a GWP sample. I feel that if I buy a bunch of benefit, or whatever, the little sample should be a given and Ulta gets that!
Glory G.
Jacksonville, FL
11 reviews
I love this store is like going to Disney. Every store is organize and clean. All employees are experts in beauty products. You can find almost every single beauty product you need.
Sierra A.
Mckinney, TX
17 reviews
ULTA is great because they have such a wide variety in price range at the sire so it is very easy to find shoes of high end products in the store because you can compare it in person
Jen T.
11 reviews
My go to place for makeup but they have a variety of beauty stuff in there which I absolutely love! I love how it's organised to one side having to have high ends and the other side has drugstore makeup!
Holly W.
Rock Hill, SC
57 reviews
I love the ulta store. It's a haven to walk in and browse there. The reason I give a C is because I shopped on-line recently and was supposed to receive an eye mask as a gift with purchase and I didn't get it. When I asked about it all they did was say sorry...they didn't offer another sample...they didn't offer to give me an eye mask when it came in...they didn't offer a coupon....nothing. I only ordered it on their website because I wanted to try the eye mask. This is not the way to do business. If you fail to meet a customer's expectations then you need to make up for it.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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