Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,420 Reviews

Top Questions See all 195 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23420)
Q&A (195)
Media (406)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Kristina W.
Englewood, FL
34 reviews
Ulta will always have my heart and be my number 1. I have been platinum for years and their points system is by far the best I've ever found. Also love the free gifts with purchase that they offer.
Brittany B.
Inkster, MI
22 reviews
Hands down my favorite place to shop for makeup or hair care products. Ulta has a wide variety of drug store and high end makeup. They have products for everyone. I can't say enough about this store. The rewards system is also really cool
Kayla L.
Bear River Cy, UT
156 reviews
Love this store. I don't like the newer rewards system. I liked the old one much better and feel like it gave customers more. But that's just how I feel. This store carries a lot of different brands high end and drugstore and I choose to buy many drugstore items here because of coupons I get.
Megan R.
Galax, VA
35 reviews
This store is like my heaven when I walk in I get all starry eyed seeing all the new beautiful products, from makeup to hair to just smelling good you can find it all I this one place and I love it
Lorena r.
Lomita, CA
84 reviews
Love this store. Love the deals, the points, and the friendly associates. It's definitely a better place for everything rather than Sephora. There's soap, hair care, hair tools, makeup, skin care, etc.
Daisy P.
Bellflower, CA
57 reviews
They have drugstore makeup n high end all in one place. They also have a benefit brow bar and a salon in the back you pretty much have all you need in one place. They also have coupons for members.
Veronica C.
150 reviews
I've purchased the it cosmetics CC cream from Ulta! It's amazed and priced reasonably. The quality is great and coverage is awesome. I love that it has SPF 50! I love Ulta and I would 100% recommend it to all my family and friends.
amber s.
longview, TX
28 reviews
I love to shop at Ulta! I can look at drug store prices all the way to high end all in one place. I like the fact that you get to try a lot of the products in store. And you can return with no problem.
Hailey F.
Las Vegas, NV
38 reviews
Ulta is one of my favorite places to shop for makeup. It has a great selection of both high end and regular priced makeup, and I can always find what I am looking for. Definitely a great place to shop!
ArabianBeauty M.
Detroit , MI
165 reviews
Ulta is a kind of store that has everything you need! They have a variety of brands and also there own products are amazing. Walking into ulta is like walking into a organize room filled with makeup.!!
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us