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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,496 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23496)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Jenna P.
Mt Pleasant, SC
16 reviews
Love ulta they have great prices and great quality products. They also have an amazing reward system and give out tons of freebies. Would definitely recommend shopping at ulta for beauty products instead of the typical place!
Jillian S.
Strasburg, VA
58 reviews
I love Ulta! I love that I can get my hair done and then shop for more beauty products. Plus they have a points reward system where every dollar you spend equals a point. After 100 points, you can get $3 off your total purchase and who doesn't love money off? Don't forget to check Ulta's website for their store coupons as well. I love having my make-up (from Bare Minerals toCovergirl and Revlon), skin care, nail polishes (it was the only place I could fine certain OPI lines like Selena Gomez's), hair products (from Paul Mitchell to Suave), body washes (I love the Ulta branded ones), hair accessories, and fragrances (coupons don't apply on those though). Definitely a store worth visiting if you haven't before and one to return to any time you need a beauty product.
Neline H.
Kissimmee, FL
21 reviews
I'm sooo excited to say that I've tried your foundation & I adore it sooo much. I Love all the things you sell but your brand personally is more amazing than ever. Thank you so much for putting all this fun makeup in my life
Jamie W.
562 reviews
I kind of love Ulta wayyyy more than Sephora. You have way more benefits in Ulta than Sephora regularly. You get a catalog each month for when you sign up for their membership card. Comes with a coupon in each catalog given of $3.50 off a $10 purchase I believe. It may look like it's nothing, but it's definitely saving money. I am a sucker for coupons given to me. If I get them, I use them. In the catalog it also shows what kind of freebies you get when you buy certain items which is really helpful. And it also points out what sales there are. If you actually think about it, you get more stuff out of Ulta than Sephora. Sephora sets their sample points way too high like 250 points or so to get a mini mascara for free with your points? And Sephora doesn't hand out coupons like that. That's ridiculous. While on the other hand when you spend a certain amount at Ulta, you get coupons off towards your purchase. Ulta is a big saving! I totally recommend becoming a member there to any one who loves make-up!
Aaliyah S.
Warren, AR
487 reviews
I come here all the time to shop for fragrances and cosmetics. I love their wide variety and that there are people to help test the product on you. I am never pressured to buy, which makes the buying experience very relaxing.
Jewels J.
161 reviews
I am a shopaholic at Ulta they have great products they have the best reward system ever there is a lot of great help and very nice people to attend you they do have high and as well as drugstore definitely love shopping here
Quiana P.
Columbus, OH
59 reviews
I love the variety of both high end products and drugstore products. Mo matter if you are looking for hair care, makeup, or skincare, you can find what you need. I love the award system and that every once in a while you can get almost anything with a 20% discount, even things that are typically excluded from coupons. I would definitely recommend the store to others
Amber W.
Springtown, TX
1227 reviews
I love the salon service at Ulta. It's even better getting to browse the store while waiting. I get to sample different makeup with my new salon makeover. So convenient!
Kenzie H.
Coppell, TX
64 reviews
I like the concept of Ulta: a place that's both affordable and diverse. A lot of their products come from great lines, and their rewards program is nice, but doesn't have the same upward growth as places like Aveda or Sephora
Delaney B.
South Hadley
24 reviews
If I could put zero stars I would. They are unwilling to make an exception in the name of customer service. Terrible customer service. No thanks I'll take my money to Sephora instead. Too many rules and exceptions for sales.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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