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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,491 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23491)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Alanna D.
Piedmont , SC
54 reviews
They are more affordable the Sephora and have both high end and drug store makeup! I can go here anytime and pick things up! My go to makeup store other than the drugstore!
Amanda D.
Meridian, MS
90 reviews
I love ulta, they have literally everything. A one stop shop for hair care. Facial care, and make up! The sales associates are so nice and help me out if I have a question.
Jovelean V.
San Francisco , CA
17 reviews
I love Ulta because they have both drug store brands and high end brands. The employees are very helpful. And I always appreciate how they have testers for drugstore items.
Kristi S.
83 reviews
Going into ulta gives me anxiety! Its always crowded and half the time items arent where they should be. I have encountered rude employees. I prefer to shop from ulta online.
Courtney H.
Phillipsburg, NJ
29 reviews
ULTA is my go to, one stop shop. I can always find so many items and products at ULTA. The staff is friendly and knowledgeable on products, shades, and availability. I love the multiple brands available, from cover girl, to Tarte, to even ULTA brand everything is great.
Jennifer S.
Philadelphia, PA
39 reviews
Ulta Beauty is a great place to buy all types of makeup. They have basically what Sephora has but more products and drug store products. I usually go here more often then MAC Cosmetics. They have Real techniques, E.L.F. Cosmetics and ect,.
bronx, NY
34 reviews
Ulta is the place you want to go where you want to try different makeup styles and products it's only one store very convenient everything you need is a one store what is benefit to NYX Cosmetics the elf to Anastasia Beverly Hills
Bobbie H.
Starkville, MS
112 reviews
Usually always find what your looking for, such a great selection. Hair, face, body... Good deals, coupons and good website. Love to go in store just to browse at what's new.
Hailey B.
Freeburg, MO
30 reviews
They are always very friendly and helps me with anything I need! The store is well spread out and easy to find the perfect product! Don't be afraid to ask for help, their make up associates know exactly what looks best on everyone!
Angela M.
Hutchinson , MN
139 reviews
Ulta is a great store to shop at. They have high end products and drug store. I can always find some amazing things to try. I really like the variety of brands they sell there.
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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