Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Ulta

Ulta

BY ULTA #2 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.65 / 5 based on 23,283 Reviews

Top Questions See all 194 Q&A

  • Which store is better to buy makeup Ulta or Sephora?455 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Ulta
Ulta
Reviews (23283)
Q&A (194)
Media (405)
Leave a Review
PRODUCT HIGHLIGHTS
  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Kamie T.
Pacific, MO
93 reviews
I love shopping at my local Ulta Beauty. I like that ulta has both high end brands and drug store brands. They will also let you browse around the store a little more than sephora...sometimes sephora is a little more high pressure sales.
Mallory M.
Mobile, AL
13 reviews
Badge Icon
Beauty Junkie Expert
Level 1
I love going to Ulta they always have great products and you can get a coupon also. Pros- close by has both drugstore and high-end makeup. It is an all around great place. The staff is always very nice and helpful!
Anna D.
Greenville, SC
49 reviews
Badge Icon
Beauty Junkie Expert
Level 2
I love the different price points and categories that Ulta offers. I know I'll always find what I'm looking for, from nail polish to hair products, with a friendly shopping experience.
Jessica G.
Plano, TX
18 reviews
I love getting my drugstore products from Ulta, I recently purchased the Carli Bybel palette and let me say the quality is beyond amazing, all pigmented and very beautiful colors! Ulta is the place to go to purchase any drugstore as well as higher end products such as urban decay!
Hannah J.
Independence, KY
33 reviews
I have a big case full of makeup and it has small like lipsticks, eye liner, eye shadows, concelers and I love it because even though it's the ulta brand it is all actually pretty decent products.
Emily B.
Fort Gratiot, MI
8 reviews
I prefer Ulta over Sephora, actually. It feels more personal to me, and you get to touch and look at whatever you want, even though Sephora has all of those products and more.
Bethany T.
Powell, TN
56 reviews
THIS IS THE BEST PLACE ON EARTH!! I go to my local Ulta for all my beauty needs and they run AMAZING sales and coupons. I love that they offer samples when wanting to test a product. This has helped me multiple times decide on a product.
Cecy C.
Mesquite, TX
22 reviews
I feel like I'm where I belong at Ulta. I always go there to buy my Dermablend foundation and I love how they have all the big brands like tarte, too faced, urban decay, etc,.
sydney h.
Mount Sterling, KY
18 reviews
ulta it my go-to store!!! this is because they have high end and drugstore!!! and also they always have coupons and bogo items!! but i do wish they had the balm cosmetics!!! seems that's the only brand they don't have!
Canny C.
Elmhurst, NY
199 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Ulta has great products of bother drug store and name brands. Every time I step into the store or their site, there seems to be a sale which is great for savings and my wallet!
Yazemin S.
Arlington , TX
134 reviews
Badge Icon
Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
Badge Icon
Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?
Marie T.
Avondale, LA
229 reviews
Badge Icon
Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us