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BY ULTA #1 in Cosmetics & Beauty Stores

4.6 out of 5 stars
  • 5 Stars73%
  • 4 Stars21%
  • 3 Stars5%
  • 2 Stars1%
  • 1 Star0%
4.66 / 5 based on 23,473 Reviews

Top Questions See all 186 Q&A

  • Which store is better to buy makeup Ulta or Sephora?457 Answers
  • I have debated about going to Ulta. I have never been in any type...6 Answers
  • Does any other girl get a big sense of excitement and joy as soon...34 Answers
Reviews (23473)
Q&A (186)
Media (406)
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  • "I love that I can go to the drugstore brand items for things im not to picky about like my foundations and mascaras and lip products but I also love that I can get my high end skin care , blushes, and eye shadow palettes I can spend hours here " in 241 reviews
  • "LOVE LOVE LOVE this store, could stay forever and they have a great rewards program where I got the Naked 3 palette for around $20 after using my reward points. " in 93 reviews
  • "I will say that's one thing I think ULTA needs to improve on, is to have the employees have more knowledge of the lower end beauty products." in 93 reviews
  • "This store has wide range of products, from makeup you would find at the drug store.. to what you would pay good money for." in 90 reviews
  • "Loveee this store there is so many makeup brands and products to choose from and they have lots of hair products and nail items too!" in 68 reviews
Meg C.
59 reviews
One of the best store for finding both luxury brands and the cheaper brands. I go here for a one stop shop. They do not have all luxury brands that I can find at Sephora, but they do have a very nice selection.
Ivana C.
Oakland Park, FL
47 reviews
I LOVE ULTA. It is such a great store. I go at least once a week. You can find everything here! My favorite part is the clearance section because you can find CRAZY deals! TIP: singup and they will send you a magazine every month with a coupon of $3.50 off in your next purchase of 15 or more ;)
Laura M.
27 reviews
I can't even cover it all.
High end desires on one half and drugstore necessities on the other half.
It's the best of both worlds and I don't think Hannah Montana would ever be able to disagree...
Hope T.
Dallas, TX
20 reviews
Ulta is my go to place for anything beauty! I love their return policy too; try anything and you have 13 days to use it and return it if you don't like it, it doesn't match, whatever the case may be! Their stores are always so clean and well kept which makes for a great shopping experience. 
Jamie W.
New Smyrna Beach, FL
12 reviews
Store is always structured easy to find products. I have found that the staff is accommodating but I feel like I'm either asked questions every turn, or cannot find an available associate. I love that I can choose drug store brands or name brand in the same location and be able to compare.
kelly w.
Glendale, AZ
104 reviews
i love ulta. i love shopping in there store.I would recommend it to everyone. there very affordable. you can find any makeup,face product ect. in there store.My shopping experience was great.Thay we so helpful.
Christina H.
Raleigh, NC
78 reviews
I love Ulta a lot more than Sephora and other drug store cosmetic locations; I have an Ulta near my house that I go to all the time. They have a wide range of cosmetics, as well as hair products and other beauty items!
Jordan M.
26 reviews
I love just about all things Ulta! I have bought so so much from there and it is all good quality with good packaging. I think the powder liquid mix foundation did break me out but I love their eyeshadows, mascara, eye liners, and lip products! I will shop here again in the very near future!
Alexandria S.
North Haven, CT
50 reviews
There is a location right in my area so I love coming here for a makeup fix. They have a great range of brands, drugstore to high end. Theres many products from hair care, makeup, skin care, and health as well.
Caillean C.
38 reviews
Ulta Brands single shadows and bath products are amazing for the price! Their single eye shadows are so creamy and blendabld. And their bath smoothies and sugar body scrubs are better smelling then most from bath and body works
Yazemin S.
Arlington , TX
134 reviews
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Beauty Junkie Expert
Level 4
Which store is better to buy makeup Ulta or Sephora?
Jessica H.
The Village, OK
260 reviews
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Beauty Junkie Expert
Level 4
What's your experience been like with customer service at Ulta? Good, bad?
Chelsey C.
Green Bay, WI
34 reviews
Does any other girl get a big sense of excitement and joy as soon as they walk into Ulta? I always leave so happy and I never regret anything I buy!
Marie T.
Avondale, LA
229 reviews
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Beauty Junkie Expert
Level 5
What's your favorite makeup brand(s) from Ulta?
Lynnsay B.
Pekin, IN
52 reviews
Never been there. Do they have samples, are they worth it And is it better than sephora?

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